About Solène
French
Native or bilingual
Experience
- Solène Chartier / Elan CréateurDigital Communications Officer / Community ManagerSOCIAL NETWORKSJune 2022 - Today (4 years)Rennes, France✨ Social networks, websites, newsletters – I support you in various aspects of your digital communication.Social networks:▶ Social media management: content creation, writing, optimization of posting times, and implementation of editorial schedules▶ Advertising: audience creation based on objective and target, launch, monitoring, optimization, KPI analysis, and reporting▶ Analysis: monitoring key performance indicators (KPIs) and reporting▶ Strategy: strategic recommendations and implementation of social media strategy evolution / creation of editorial guidelines▶ Monitoring / audit▶ Training▶ Influencer relations▶ ModerationNewsletters:▶ Newsletter writing and layout▶ Email list updates / cleaning▶ Marketing automation on BrevoWebsites:▶ Article writing and publishing▶ Ergonomic and marketing audit
- Les ScopCommunications Officer / Community ManagerCIVIC AND SOCIAL ORGANIZATIONSAugust 2019 - April 2022 (2 years and 8 months)Missions:▶ Social media management (Twitter, LinkedIn, Facebook, Instagram)▶ Content creation and implementation of editorial schedules▶ Monitoring of key performance indicators (KPIs) and reporting▶ Evolution of strategy per social network▶ Newsletter writing and layout▶ Populating the Movement's various websites▶ Project management related to the redesign of the Movement's websites▶ Interviews and article writing for newsletters or the "Participer" magazine▶ Management of advertisers featured in the "Participer" magazineTools used: Mailjet, Hootsuite, Business manager, Creator studio, Office Suite, Indesign, Photoshop
- Softeam AgencyCommunity ManagerSOCIAL NETWORKSApril 2017 - August 2019 (2 years and 4 months)Île-de-France, FranceCommunity Management:▶ Strategic recommendations (Facebook, Instagram)▶ Social media management (Twitter, LinkedIn, Facebook)▶ Content creation and implementation of editorial schedules▶ Monitoring of key performance indicators (KPIs) and reporting▶ Writing and publishing articles on WordPressCampaign management:▶ Audience creation▶ Launch▶ Monitoring▶ KPI analysis and reporting Analysis,e-reputation monitoring:▶ Mention sorting on Talkwalker▶ Development of monthly reportsSocial Media training and strategy. Creation of editorial guidelines. Influencer relations.Client references: Thés de la Pagode, Monceau fleurs & Au nom de la Rose (EMOVA Group), Groupe Polylogis, LogiRep, HarperCollins, SofteamGroup, Infotel, Patak's (Associated British Foods plc), ESL Network, Pierre Fabre Oral Care Tools used: Hootsuite, Tweetdeck, Business manager, Talkwalker, Facebook Insights, Twitter Insights, LinkedIn Insights
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Education
- Master 1, Digital and Media Communication / MultimediaIMCI - Institute of Media and Internet Communication2017Master 1, Communication numérique et média / multimédia
- Communication, generalESTEN Sup'Edition (Higher Studies in Digital Publishing Techniques)2016Communication, général
Certifications
- Expert Certificate in Marketing AutomationBrevo2024
- Expert Certificate in EmailingBrevo2024