About Sofiane
- **Product Management**: Understand a need, define a prioritized roadmap, challenge and manage a technical team, communicate and train stakeholders.
- **UX.UI Design**: Explore and detect needs without bias, design the solution, define a user journey, bring product consistency.
- **Product Builder**: Understand your environment and tools. Be autonomous and master the entire production chain through AI tools.
- **Digital Transformation**: Align stakeholders, foster collective intelligence, facilitate workshops, and master agile methodologies.
English
Fluent
French
Native or bilingual
Experience
- L'OréalSenior UX Designer & Product ManagementCHEMICALDecember 2023 - January 2026 (2 years and 1 month)Paris, France- Dual role of UX Designer and Product Manager on digital transformation projects within the laboratories- Design and deployment of a common UX & Agile methodology for the teams, structured around a "Problem → Solution" approach, now adopted across the organization- Management of several product projects from end to end: scoping, user exploration, wireframes, prototyping, and user testing- Alignment of stakeholders (PO, tech, business, field users) on a coherent product vision- Creation of a critical data traceability tool used by all laboratories, forming the foundation of a global strategy to integrate AI into laboratory professions- Participation in the integration of Generative AI within the framework of digital transformation, exploring its practical application in R&I product projects- Mapping of R&I business processes, which has become a common reference base within all of L'Oréal's Research & Innovation.
- IndépendantFreelance ConsultantCONSULTING AND AUDITSAugust 2017 - Today (8 years and 11 months)Paris, FranceProduct management, UX/UI design, agile methodologies, marketing & digital strategy.Detect customer needs; define and design solutions; manage a technical team to develop the solution; communication strategy with collaborators and clients.+ Speaker in schools on topics: Entrepreneurship, Product Management, Design Sprint+ Occasional needs: Landing page, website (no-code), MVP, Prototyping (Figma, Sketch)Latest clients:🏢 Major accounts: Nexity; Bouygues; CCI International | focus on design thinking and user research🚀 Startups: LivinFrance; Dclick Coaching; LNF; ESUA | focus on product management, marketing strategies and processes🏫 Schools: SciencesPo; Lille 1 University; Digital Campus Paris | focus on speaking about entrepreneurship and jury sessions for Master's degrees
- OsmeFounder & CEOE-COMMERCEJuly 2021 - Today (5 years and 1 month)Paris, FranceOsme highlights an ethical, local, and creative facet of fashion: emerging fashion creation. This is done physically with ephemeral showrooms and digitally with our platform osme.fr. To learn more about Osme -Non-exhaustive list of tasks: Product, UX.UI Design, platform development via a CMS, organization of 3 concept stores in Paris, organization of a fashion show, brand image development, marketing strategy, press and influencer relations, content creation and social media management, market research, business plan, qualitative study with 70+ designer brands (UX research), CRM, prospecting and management of the 70 brands, accounting, financial management, implementation of tools, processes, and OKRs, partnerships...
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Education
- General Engineering SchoolHautes Etudes d'Ingénieur (HEI Lille)2017Business skill & curses : - Economie et Structure de l'Entreprise - Management de Projets - RSE - Maitrise de la Qualité - Comptabilité-Finances - Management et l’Orientation Client - Ethique Tech skill & curses : - Data analyse - SQL - Communication WEB : HTML, CSS, PHP, XML, JavaScript. - Architecture des SI - Programmation Java - Systèmes d’Information Engineering skill & curses : - Mathématiques & Analyses (Probabilité, Statistiques, Analyse Numérique) - Mécanique (Mécanique des systèmes, Résistance & Science des matériaux, Fabrication mécanique) - Energie (Electrotechnique, Energie électrique, Electronique analogique des capteurs,) - Thermodynamiques (Transfert thermique, Mécanique des fluides) Speciality : Technologie, Innovation et Management du Textiles : - Management de la distribution textiles - Achats textiles - Textiles International - Maille - Science de la couleur - Finition et Apprêtages - Métrologie textile - Matériaux fibreux
- Master in EntrepreneurshipHautes Etudes d'Ingénieur (HEI Lille)2017