Freelancer profile translated to English.

Description

Do you need a professional visual identity that makes your brand stand out and connect with your customers?

I help entrepreneurs, startups, and companies transform their ideas into solid brands and strategic visual pieces that build trust, strengthen their positioning, and improve their communication.

I can help you with:

• Visual identity design (logos, brand books, and brand systems).

• Executive presentations and pitch decks.

• Editorial design (e-books, brochures, catalogs, and magazines).

• Packaging and printed materials.

• Landing pages, banners, and pieces for digital campaigns.

• Custom illustration and visual content for social media.

With over 10 years of experience working for clients in Latin America, the United States, and Europe, I combine creativity, strategy, and a strong results orientation to develop visual solutions aligned with each business's objectives.

Why work with me?

✔ Strategic design, not just aesthetic.

✔ Clear communication and support throughout the project.

✔ Organized deliveries and timely completion.

✔ Adaptability to different styles, industries, and needs.

✔ Attention to detail and commitment to quality.

If you are looking for a designer who understands your business and turns your ideas into a memorable visual identity, it will be a pleasure to work together.

Languages

Spanish
Native or bilingual
English
Native or bilingual
Portuguese
Basic

Workplace preferences

Remote only

Primarily works remotely

Design Pickle
Art Director
January 2026 - June 2026 (5 months)
• Led creative direction and visual quality control for multiple accounts and projects across different sectors and industries.

• Supervised and provided strategic feedback to designers, ensuring brand consistency, visual excellence, and alignment with each client's business objectives.

• Reviewed and optimized digital assets, including advertising campaigns, social media content, email marketing, websites, landing pages, and promotional materials.

• Managed quality escalations, identifying root causes, implementing corrective solutions, and establishing processes to prevent recurrences.

• Developed visual guides, brand documentation, and creative references to facilitate scalable and consistent project execution.

• Collaborated with multidisciplinary design, QA, and operations teams to optimize workflows, improve efficiency, and elevate the organization's creative standards.

• Oversaw the adaptation and production of assets for multiple digital formats and channels, ensuring visual consistency and adherence to brand guidelines.

• Participated in the continuous improvement of processes, tools, and work methodologies, contributing to the enhancement of creative quality and client experience.

• Served as an internal creative reference, promoting best design practices, problem-solving, and professional development within the team.
Art Direction Branding Creative Team Leadership Graphic Design Creative Direction
Freelance
Freelance Graphic Designer and Illustrator
January 2016 - Today (10 years and 7 months)
Buenos Aires, CF, Argentina
Branding, visual identity, logo design, custom illustrations, templates, and graphic content for social media. Tailored projects for startups, personal brands, and companies.
Branding Design Digital Illustration Packaging Design Templates
Capability Building
Branding Manager
January 2021 - January 2025 (4 years)
Miami, FL, USA
Started as a junior designer and, after demonstrating initiative and commitment, moved on to lead the design department with a team of two designers. Coordinated the complete redesign of the brand's visual identity and its implementation. Capability Building is a startup that works with clients like Mercado Libre, Kavak, and Naranja X. My tasks include: design of audiovisual pieces, presentations, e-books, delivery materials, and internal visual resources adapted to each client.