Freelancer profile translated to English.

Description

Do you want to structure your communication and strengthen your employer brand?

I can help you define and implement your communication strategy, with an approach that is both **creative**, **structured**, and **performance-oriented**.

With over5 years of experiencein digital marketing and project management, I work with companies that want to:

• Clarify their positioning and editorial line

• Develop their employer brand

• Create engaging content (LinkedIn, newsletters, blog, social media)

• Structure their internal communication

• Showcase their teams and projects

What I can concretely bring you

- A clear editorial strategy aligned with your business objectives

- High-value-added content (corporate, HR, B2B)

- A structured approach: planning, editorial calendar, KPIs

- A performance-oriented vision (analysis, optimization, continuous improvement)

Types of projects & deliverables

• Employer branding strategy

• Editorial line & content calendar

• Internal & external newsletters

• LinkedIn management and optimization

• HR communication campaigns

• Creation of materials (Figma, Canva)

• Performance reporting & analysis

Available for one-off missions or regular support.

Languages

French
Native or bilingual
English
Native or bilingual
Arabic
Native or bilingual

Workplace preferences

Can work on-site

Nanterre (up to 50km)

Timsoft Group,
Marketing Project Manager
June 2024 - Today (2 years)
France
Management of emailing campaigns and marketing automations via ActiveCampaign

Contribution to the CSR strategy and participation in obtaining the EcoVadis Silver 2025 label

Organization of internal and external events (communication, coordination, materials)

Creation of marketing dashboards on Looker Studio, reducing reporting time by 42%
Email marketing & newsletters Canva Digital marketing Event management CSR strategy
Timsoft Group,
Social Media Manager
January 2023 - June 2024 (1 year and 5 months)
Tunisia
Definition and management of the multi-channel social media strategy (LinkedIn, Instagram, YouTube, Facebook, X)
Ghostwriting for top management, improving brand awareness and organic visibility
Launch and monitoring of LinkedIn Ads lead generation campaigns
Creation of video and visual content with high engagement rates
Social media strategy Report writing Content marketing Video LinkedIn Ghostwriting
Klink Booking,
Communications Officer
January 2021 - December 2022 (1 year and 11 months)
Tunisia
Development and deployment of the digital marketing plan
Weekly KPI analysis and reporting for decision support
Creation and management of content on WordPress (SEO, landing pages)
Customer relationship management and commercial negotiation
Content marketing WordPress maintenance Digital marketing Contract negotiation Social media strategy