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Simy ArfiSA

Simy Arfi

360 Marketing & Graphic Design Consultant

€490/day
Lyon, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Simy

I don't "post" on social media.
I don't "do PR".
And I don't deliver slides that end up in a forgotten folder.

I help companies transform their expertise into clear, credible, and business-beneficial communication.

My playground: marketing strategy, content creation, and lead generation.
My daily routine: structuring messages, creating eye-catching (and understandable) content, and implementing actions that generate real leads.

I work on:
  • Positioning & marketing strategy
  • Content creation (posts, carousels, visuals, email marketing, articles)
  • Graphic design for marketing materials and more
  • Social media (LinkedIn, Instagram, Facebook)
  • Lead generation campaigns (Google Ads, Meta Ads)
I integrate AI tools into my processes to work faster, be more efficient, and focus time where it adds the most value: strategic thinking and action performance.

Goal: communication that doesn't just look "pretty" but truly delivers results.
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Freelance / Indépendant
    B2B Marketing & Communication Consultant • Content Creation & Lead Generation
    August 2018 - Today (8 years)

    I assist B2B and B2C companies in developing their digital communication and marketing. I focus on both strategy and content production, with an approach oriented towards performance and brand consistency.


    *Definition of communication and positioning strategies

    *Creation of visual and editorial content(photo shoots, posts, carousels, visuals)
    • Art direction and coordination ofphoto shoots
    *Social media management(LinkedIn, Instagram, Facebook)
    • Marketing content writing andemail marketing
    *Lead generationvia Google Ads and Meta Ads

    *SEO optimizationand high-value content

    Clients supported in sectors: real estate, renovation, energy, cosmetics, health, events, sports coaching, interior design, etc.
    Web Marketing Strategy Content Creation Social Media Lead Generation SEO Writing
  • LS Consulting
    B2B Marketing Consultant
    CONSULTING AND AUDITS
    September 2024 - Today (1 year and 11 months)
    I support LS Consulting, a firm specializing in public tender assistance, with marketing and communication.
    • Definition and structuring of B2B communication strategy
    • Creation of editorial and marketing content (LinkedIn posts, blog content, email marketing)
    • Graphic design and formatting of client proposals (sales materials, presentation documents, support dossiers)
    • Harmonization of visual identity across all materials
    • Creation and optimization of landing pages
    • Implementation and management of Google Ads campaigns focused on lead generation
    • Performance analysis and continuous optimization of marketing actions

    Goal: Strengthen the firm's credibility, structure its professional image, and generate qualified leads from targeted companies.
  • Atrim’Isol
    Marketing & Lead Generation Consultant
    ENVIRONMENTAL
    April 2025 - Today (1 year and 4 months)
    I develop the marketing and communication for a new company specializing in ecological and innovative energy solutions.

    • Graphic design of marketing materials (visuals, digital assets, communication content)
    • Content creation for social media and account management (Facebook, Instagram, LinkedIn)
    • Writing SEO-oriented blog articles
    • Implementation and management of lead generation campaigns on Facebook Ads
    • Structuring and harmonizing brand image across digital platforms

    Goal: Increase brand visibility, generate qualified leads, and promote an innovative solution to the general public and professionals.

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