Freelancer profile translated to English.

Description

Marketing Communication and Partnership Consultant, I help SMEs and mid-sized companies structure their communication and make it operational, from strategy to execution.

Autonomous and versatile, I single-handedly managed the communication for demanding organizations for nearly 5 years: a major French real estate group, the French subsidiary of a German industrial group, a national mutual insurance company.

Areas of intervention

🧠 Strategy & Communication

Market research and positioning

Communication plan

Branding & storytelling

Crisis communication

🎯 Campaigns & Content

Management of print, digital, and event campaigns

Copywriting & creation of sales materials

SEO & content marketing

🤝 Partnerships & Sponsorship

Negotiation and structuring of partnership agreements

Monitoring partner relations and long-term loyalty

Prospecting, conventions, activation of counterparts

Development of corporate and associative partnerships

✉️ Have a project or a one-off need? Let's talk! I am available for short assignments as well as long-term support.

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Toulouse (up to 50km)

Scheppach France
Marketing Communication Coordinator
RETAIL (SMALL BUSINESS)
November 2023 - June 2025 (1 year and 7 months)
Toulouse, France
Full management of the presence at the JDC Garden Show (Marseille) for two consecutive years — logistical coordination, stand, team of 15 people on site
Launch of the 20V range (garden & DIY power tools): market share acquisition strategy, writing of sales materials and supplier offers
Autonomous management of French marketing campaigns from A to Z
Development Strategy Offer Marketing Event Management Project Management Communication Strategy
Mutuelle nationale des sapeurs-pompiers de France
Sponsorship and Communication Manager
BANKING AND INSURANCE
April 2022 - December 2023 (1 year and 8 months)
Toulouse, France
Complete management of the sponsorship cycle: prospecting, drafting of agreements, activation of counterparts
Coordination of over 40 sponsored events in France
Coordination of the presence at the National Congress of Firefighters — 2nd largest gathering in France, ~50,000 visitors, 350 exhibitors — a major event for the organization
Event Organization Positioning Strategy Sponsorship Partnerships Communication Strategy
Actemium Maintenance Toulouse
Marketing and Communication Manager
March 2021 - February 2022 (11 months)
Toulouse, France
• Implementation of a commercial strategy (sector targeting, SWOT analysis, action plan development, timeline, KPIs)
• Implementation of a common commercial process for the 3 Actemium Toulouse companies
• Monitoring of target markets to identify potential business opportunities
• Marketing: adaptation of marketing tools
• Creation of sales materials (company presentation, brochures, flyers, posters)
• Animation of internal and external communication for the companies
• Event management: participation in various trade shows and B2B meetings