About Simon
French
Native or bilingual
English
Fluent
Experience
- La Maison MarseillaiseFreelance Traffic ManagerRETAIL (SMALL BUSINESS)September 2025 - Today (11 months)• Management of Google Ads Shopping and Search Campaigns• Restructuring of the Google Ads account• Optimization of the Merchant Center Feed• Support on SEO strategy• Creation of the Looker Studio Dashboard
- CREOV GroupFreelance Traffic Manager | Google Ads & Meta AdsJanuary 2025 - Today (1 year and 7 months)Google Ads campaign design:- Qualified lead generation for sports clubs- Continuous optimization of keywords, bids, and targeting- Meta Ads campaign management- Improvement of the Looker Studio DashboardOptimization of Meta Ads campaigns (shopping)- Setting up the catalog on Meta- Creation of Facebook shopping campaignsMonitoring of key indicators (CPC, CPA, ROAS, conversion rate)- Regular adjustments to maximize ROI- Reporting and recommendationsConcise and clear reports on campaign performance:- Strategic advice to support SilaSport's growth
- AssoConnectWeb DesignerAugust 2024 - Today (2 years)Creation of websites for associations on the AssoConnect platform (Associations affected by Puretech and Blue HDI engine issues, After Mars...)Implementation of Google tools to track website analytics (GSC, GA4, GTM)
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Education
- Bachelor Growth Hacking, Digital MarketingMetz Numeric School2023Bachelor Growth Hacking, Marketing digitial
- Digital Marketing, Digital MarketingIAE Metz School of Management2019Marketing Digital, Marketing digital
Certifications
- Google AdsGoogle
- Meta BlueprintMeta