Freelancer profile translated to English.
Back to original languageAbout Simon
Former CEO of the PickPackGo application, and a freelancer for over 10 years, I support companies in establishing their acquisition strategy by defining and implementing various scenarios, depending on their sector of activity, their environment, their personas, as well as their budget.
In most cases, I set up the entire marketing automation to optimize lead generation.
I also integrate several Growth Hacking techniques that I master perfectly (especially using Sales Navigator, Clay, and ChatGPT).
Here are the topics I can implement for you:
- Definition of one or more relevant acquisition strategies
- Growth Hacking: implementation of "hacks" generating maximum leads while having an ROI vision (possibility of integrating ChatGPT and Clay)
- Setup and configuration of a marketing automation & CRM tool (such as Hubspot)
- Web Scraping: generation of mailing lists (or other data) according to targeting
- Setup and optimization of deliverability (SPF / DKIM / DMARC)
- Email campaigns with automated scenarios via Lemlist
- Landing page optimization
- Analytics: GA management
- Reporting: daily monitoring, analysis, and reporting of KPIs
Why should you work with me?
- Good mood guaranteed
- Proactive and full of ideas
- Finding and testing new hacks fascinates me
- Constant self-questioning
- Intelligent budget management
- ROI optimization is my leitmotif
- If you like talking about entrepreneurship :),
English
Fluent
Spanish
Conversational
French
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- Visconti Partners
On Malt
Phases 1 + 2CONSULTING AND AUDITSJune 2026 - June 2026Phase 1:– Identification of persona characteristics and pain points (coaches to be / aspiring coaches)– In-depth understanding of the Visconti offer's subtleties to frame lead gen– Audit and recommendations on the landing page/website– Configuration of the domain name dedicated to lead gen (DKIM / DMARC / SPF)– Warm-up of associated email addressesPhase 2:– Definition of the acquisition strategy (LinkedIn + cold email, qualitative approach)Visconti– Segmentation and prioritization of the two targets: clients to be coached & coaches to be– Nurturing & scoring strategies adapted to the premium positioning– Definition of the necessary tool stack to deploy the strategy - InbyFounderJanuary 2023 - Today (3 years and 7 months)Inby deploys its expertise by supporting B2B companies in boosting their Lead Generation.The goal? To provide a maximum of qualified leads through innovative, meticulously defined acquisition strategies.
- GeoptisAcquisition Strategy & Growth MarketingSOFTWARE PUBLISHINGSeptember 2020 - October 2023 (3 years and 1 month)- Audit realization- Creation of all necessary tools for lead generation optimization- Definition of the entire B2B acquisition strategy- Implementation of acquisition funnels- Marketing automation setup via Active Campaign, then Hubspot- Lead nurturing- Lead scoring- Creation of workflow sequences- AB testing- Implementation of growth hacking- Reporting
Reviews
Recommendations
FU
FU
+1
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Education
- Master's Degree in Management & EntrepreneurshipToulouse Business School2019
- LicenceUniversité catholique de Lille2014