Freelancer profile translated to English.
Back to original languageAbout Simon
Profitable Lead Generation in Digital Marketing
🎯I help startups and SMEs generate qualified and profitable leads through digital marketing and paid acquisition.
- Specialization:Growth marketing focused on B2B and B2C lead generation.
- Goal:Generate clients for you, not just clicks or leads.
Results Obtained
Client: Mobicap
- CPL halved
- Conversion rate x2
Client: Qileo (fintech)
- +10,000 downloads
- €1.16 per install
Client: Qovery (SaaS)
- CPL reduced by 40%
Client: Leet Design
- Conversion rate x3.1
Client: Tersea
- ROAS of 21
Pain Point
Many companies invest in digital marketing without real business oversight.
They generate leads... but not necessarily clients.
My Approach
- Structured acquisition focused on qualified leads
- Targeting aligned with your personas
- Tracking linked to revenue
- Continuous optimization & A/B testing
Method
- Strategic Audit
- Campaign launch and optimization
- Performance monitoring based on actual results
Contact
Looking for a digital marketing consultant capable of generating profitable and measurable leads?
Write to me on Malt, I look forward to working with you! 🔥
French
Native or bilingual
English
Fluent
Spanish
Conversational
Chinese
Basic
Can work on-site
Paris (up to 30km)
Experience
- Tiger Protection pour ChatMarketing Project Manager: SEO and SEARETAIL (SMALL BUSINESS)March 2024 - Today (2 years and 3 months)Paris, France
Increasing organic and paid traffic
Content Strategy and Project Management- Develop and implement a content strategy focused on the keywords "cat protection" and "cat protection net."
- Coordinate with the developer to ensure optimal content consistency and quality.
SEO- Improved average position in Google Search Console from 11.3 to 9.5.
- Increased organic clicks from 3.3k to 4.9k/month (+45%).
- Performed technical SEO audits.
- Optimized content with SemRush and Surfer SEO.
- Modified the website on Webflow.
Meta Ads- Average CTR between 4.9% and 3%
- Generated hundreds of qualified leads with a customer acquisition cost (CAC) of only €2.4 per lead.
- Created lead generation campaigns on Facebook and Instagram.
Google Ads- Average CTR of 9% to 11%
- Average CAC = €10/lead
Google Analytics and Tag Manager- Data analysis and optimization.
- Created triggers for advanced user action tracking.
- New Wave Management
On Malt
SEO AuditDecember 2023 - January 2024- SEO Audit- Keyword Analysis- Competitor Espionage - 7 SEVEN consulting managementMarketing Project ManagerApril 2023 - May 2023Paris, France- Brochure creation- Copywriting- Art Direction
Reviews
Recommendations
FU
+1
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Education
- Master 2 Grande École Program, specialization Entrepreneurship & InnovationSKEMA2021Shanghai & Lille - Entrepreneuriat - Business Plan - Strategic Marketing - Business plan - Negotiation Skills - Entrepreneurial Finance - Strategic Management of Innovation - Executive Strategic Consulting - Growth Hacking for New Ventures - Entrepreneurial Skills and Leadership
- Bachelor of International Business CommunicationUniversity of Central Lancashire2017- Commerce international - Management - Marketing - Communication
Certifications
- Full-Funnel Advertising for Facebook and InstagramDomestika2022
- Digital Marketing Strategy: Build Your Online PresenceDomestika2022