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Simon KriefSK

Simon Krief

E-Commerce & Media Conversion Manager

€600/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Simon

Hello and welcome to my Malt Profile!

After more than 6 years of experience at L'Oréal, I would be delighted to support you in all your projects/needs related to various aspects of marketing and/or e-commerce.
Do not hesitate to write to me
See you soon,
Simon
  • French

    Native or bilingual

  • Spanish

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • L'Oréal SA - L'Oréal France
    E-Commerce & Media Conversion Manager Amazon
    RETAIL (SMALL BUSINESS)
    May 2024 - Today (2 years and 1 month)
    Levallois-Perret, France
    • - Management and optimization of the online catalog
    • - Structured analysis of KPIs and suggestions for opportunities
    • - E-trade animation during Amazon peak periods
    • - Competitive intelligence and market makeup trends benchmark
    • - Definition and establishment of the assortment before peak periods
    • - Conception and product launch with marketing teams
    • - Implementation of strategy and monitoring of bottom-of-funnel media campaigns
    Amazon E-commerce Strategy Digital Marketing Strategy Paid Media Amazon Ads
  • L'Oréal SA - L'Oréal France
    Trade Marketing Project Manager
    November 2021 - May 2024 (2 years and 6 months)
    Levallois-Perret, France
    • - Development of REDKEN's omnichannel strategy through the construction of O+O Trade Marketing plans
    • - Creation of specific merchandising universes, respecting the codes of the store, the brand values, and consumer clarity.
    • - Support of two specialized hairdressing distribution chains, with different challenges, on strong growth levers.
    • - Capitalizing on REDKEN's professional positioning to recruit B2B clients in stores.
    • - Implementation of new in-store customer experiences in the Haircare and Coloring segments.
    • - Support of two hairdressing salon franchises in the implementation of signature services.
  • L'Oréal SA - L'Oréal France
    Business Partner
    February 2021 - November 2021 (9 months)
    Lille, France
    • - Optimization of the customer experience in hair salons.
    • - Merchandising for Haircare ranges.
    • - Support and development of the Redken offering for 128 salons.
    • - Weekly analysis of objective progress via various KPIs.
    • - Achievement of sales objectives (SI/SO) set by the Sales Director.
    • - Identification of new opportunities to develop commercial activity.
    • - Deployment of the e-shop offer for professionals.
    • - Support and development of clients' digital visibility via social networks

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Education

  • Master 2
    Programme Grande Ecole (NEOMA Business School Reims
    2020
    Master 2
  • Digital Active Making a good first impression Persuasive selling
    Digital Active Faire une bonne première impression La vente persuasive

Skill set

Categories