Freelancer profile translated to English.
Back to original languageAbout Simone
Over 10 years of experience in the web, with startup experience and a specialist in Mobile Web.
USER RESEARCH: Data and Audience Analysis, Personas, Insights, Blueprints, Market Research & Benchmarking, Reporting, Sociological Research, Questionnaires & Interviews, Regulatory Compliance, Mind Mapping
UX/UI: Ideation and Design, Usability Testing and Observations, Acceptance and Functional Testing, User Flows, Wireframes, Site Map, Experience Map, Prototype and MVP, Design Thinking, Ergonomics and Visual Identity
DIGITAL & INNOVATION: Coordination of Web and Mobile Projects (Agile and Waterfall Methods), Requirements Gathering and Brief Challenge, Service Design, Writing Specifications, Scoping, Backlog Management, Roadmap Definition, Workshop and Meeting Facilitation, Workshops, Training
WEB MARKETING: Brand Identity and Positioning, Audience and Performance Analysis, Market Research, Benchmarking, Reporting
E-BUSINESS: Business Development, Customer Activation & Retention, International E-commerce Site Management
Versatile and autonomous, I can work across different sectors.
Feel free to discuss your challenges with me. See you soon!
Italian
Native or bilingual
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- La Française des jeux - SportPMO ConsultantENTERTAINMENT AND LEISURENovember 2019 - February 2020 (3 months)Issy-les-Moulineaux, FranceDefinition of the organization and processes for handling digital developments (Blueprints methodology)
- Banque PostaleProduct Manager / PMOBANKING AND INSURANCEJuly 2019 - October 2019 (4 months)Paris, FranceCoordination of international agile projects (gathering and challenging business needs), supporting the Product Owner, ensuring compliance of the Aggregator Application with DSP2 regulations and redesigning UX/UI. Management of external agencies for graphic redesign and user journey design. Optimization of IT architecture scenarios. Implementation of internal risk prevention and performance processes (monitoring, KPIs, etc.). Writing specifications, managing testing strategy, training, and organizing information sharing.
- BNP ParibasProject Manager / PMOBANKING AND INSURANCENovember 2018 - June 2019 (8 months)Montreuil, FranceImplementation of SLA, definition and writing of international operational processes. Monitoring progress and exchanges between the Dynamic CRM BU and the BNP Paribas Group entities using the SaaS solution. Information collection, IT data and architecture mapping, RGPD compliance. Definition and mapping of processes, User Guides, RACI, UX, and KPIs. Presentations to entities, onboarding and training of teams until their commitment is finalized.
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Education
- Marketing & Business Development ManagerESSEC, Cergy2017Programme de management spécialisé Marketing et Développement Commercial
- UX DesignerGOBELINS