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Silvia Ontiveros EspinelSO

Silvia Ontiveros Espinel

Graphic Designer | Branding & Digital Marketing

€280/day
Madrid, ES
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Silvia

I am a freelance graphic designer and digital marketing specialist with over 8 years of experience helping brands and companies communicate coherently and effectively.

I specialize in branding, visual identity design, graphic design, and video editing for social media and digital campaigns. Additionally, I develop specific WordPress web design projects, offering a global perspective on brand communication.

Throughout my career, I have worked on creating visual identities, developing content strategies, coordinating projects with different collaborators, and designing pieces oriented towards business objectives.

I enjoy getting involved in each project, contributing ideas, and adapting to the needs of each client. I combine creativity, strategic vision, and versatility to develop visual solutions that are not only attractive but also help achieve results.
  • Spanish

    Native or bilingual

  • English

    Conversational

Can work on-site
Madrid (up to 50km)

Experience

  • Teka
    Digital Strategy & Content Lead
    SOCIAL NETWORKS
    January 2018 - Today (8 years and 6 months)
    Madrid, Spain
    ■ Definition of social media strategy for different markets
    ■ Creative direction of digital campaigns and activations
    ■ Management of content and influencer marketing campaigns
    ■ Monitoring of results and performance optimization
    ■ Coordination with internal and external teams (paid, creative, partners)
    Creatividad Visión estratégica Versatilidad Proactividad Compromiso
  • Freelance
    Digital Marketing & Social Media Strategist
    SOCIAL NETWORKS
    January 2018 - Today (8 years and 6 months)
    Madrid, Spain
    Management of digital strategy and content for brands in multi-channel environments, focusing on social media and campaigns.

    ■ Development of content and social media strategies for different markets
    ■ Management and coordination of digital campaigns and influencer marketing
    ■ Collaboration with paid media, creative, and external partner teams
    ■ Analysis of results and optimization of digital actions
    ■ Conceptualization and production of digital content
    Creatividad Visión estratégica Versatilidad Proactividad Compromiso
  • Patria Hispana
    Copywriting & Brand Narrative
    BANKING AND INSURANCE
    September 2019 - Today (6 years and 10 months)
    Madrid, Spain
    Development of tone of voice and brand narrative. Adaptation of messages to different channels and audiences. Continuous work on defining and evolving brand communication (ongoing activity within active projects).
    Proactividad Visión estratégica Creatividad Compromiso Versatilidad

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Education

  • Complutense University
    2015
  • Master
    Aula CM School
    2017
    Master

Skill set

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