Silvia Neidenbach

Experienced marketing manager with a focus on international campaign, content, and event management in the B2B environment. I support companies in the structured planning and execution of marketing campaigns, as well as in the conception and execution of events, webinars, and hybrid formats.

A central focus of my work is on the development of campaign and event concepts, as well as the creation of clearly structured briefings for marketing and sales assets – from landing pages and newsletters to presentations and video and social content. Furthermore, I create the content independently and ensure a target-group-oriented and consistent implementation across all channels.

I coordinate and track asset production across internal teams and external partners, ensuring consistent implementation while adhering to CI guidelines, quality standards, and timings.

In the event sector, I am responsible for planning and executing international B2B formats with a focus on smooth operations, an optimal participant experience, and effective communication before, during, and after the event. This includes the creation and management of event communication as well as close coordination with all relevant stakeholders.

I work in a structured, hands-on manner with a clear focus on efficient processes, smooth operations, and successful results – from conception and content creation to implementation.