Description

I help startups, scale-ups, and consumer brands turn marketing into a growth system, not just a set of campaigns.

My background combines growth strategy, performance marketing, and AI-driven optimization, with hands-on experience working with founders and teams across D2C, services, education, and lifestyle brands. I currently operate as a Marketing & Strategy Consultant, while pursuing an MSc in Digital Marketing & Artificial Intelligence at SKEMA Business School.

What differentiates my work is a clear focus on outcomes:

acquisition efficiency

funnel performance

positioning that converts

decisions backed by data, not intuition alone.

I work at the intersection of strategy and execution. That means I don’t just recommend what to do, I help design, structure, and implement systems that teams can actually run and scale.

What I typically help clients with

Growth & Go-to-Market Strategy

Clarifying target segments, value propositions, and launch plans aligned with real customer behavior.

Performance Marketing (Meta & Google Ads)

Full-funnel campaign structuring, creative testing, budget optimization, and ROAS/CAC improvement.

Marketing Analytics & Decision Support

Turning data into clear insights: what’s working, what’s not, and where to double down.

AI-Driven Marketing Optimization

Using AI tools to accelerate experimentation, creative iteration, audience analysis, and reporting workflows.

Founder & Team Advisory

Acting as a strategic sparring partner to help prioritize actions and avoid wasted spend.

How I work

Structured, fast, and pragmatic

Comfortable collaborating with founders, marketers, agencies, and cross-functional teams

Clear communication, clean deliverables, and measurable progress

Clients usually work with me when they want clarity, speed, and traction, not generic marketing execution.

If you’re looking for a consultant who can think strategically, execute rigorously, and use AI intelligently, I’d be glad to discuss your project.

Industry field of expertise

Languages

English
Native or bilingual
Hindi
Native or bilingual
French
Conversational

Workplace preferences

Can work on-site

Nice (up to 50km)

Freelance
AI-Driven Digital Marketing & Brand Consultant
October 2025 - Today (8 months)
Nice, France
AI-driven marketing & growth consultant helping startups and consumer brands improve acquisition efficiency, funnel performance, and go-to-market strategy. Experience across performance marketing, analytics, and AI-assisted optimization, delivering measurable growth and clear decision-making for founders.
intelligence artificielle Go-to-Market (GTM) Strategy Performance Marketing Growth marketing Facebook Ads
Elefy Networks
Founder & Strategy Lead (Growth & Marketing)
August 2022 - August 2025 (3 years)
Scaled a marketing and growth consulting firm delivering 20–35% revenue growth for D2C and service-based clients. Led and coordinated a cross-functional team of 11 across strategy, execution, and operations. Implemented AI-driven workflows to improve delivery speed, reporting consistency, and decision-making, while acting as a strategic partner to founders focused on long-term, scalable growth.
Consulting Branding Facebook Marketing Google AdWords Go-to-Market (GTM) Strategy
FashionTV (School of Performing Arts)
Brand Manager
November 2021 - July 2022 (8 months)
Launched brand digital presence, driving a 30% boost in reach and engagement. Directed content strategy and influencer coordination to hit positioning goals.