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Shervan BlanchardSB

Shervan Blanchard

Digital Communication Consultant - Internal External

€680/day
Paris 1er Arrondissement, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Shervan

With over 15 years of experience in agency communication (BETC) and within large groups (Samsung, Crédit Agricole, Bouygues Immobilier), I have adapted to different sectors and challenges. I now offer to support you in your digital, internal, or external communication strategy (brand image, brand content, web, social media, employer branding, HR communication, CSR, etc.) as well as for your internal or external events.
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Bouygues Immobilier
    Head of Communication (Digital, Internal, CSR & Event)
    July 2018 - Today (7 years and 11 months)
    92130 Issy-les-Moulineaux, France
    + Leading the Bouygues Immobilier's Digital strategy for Brand, RSE and Corporate Communication (corporate website, social media, employee advocacy, content, processus, platform and tools) + Leading the Bouygues Immobilier's Internal Communication (strategy, editorial, content & video production, digital platform (Sharepoint / Mozzaïk), event) // Production and presentation of in-house TV news + Supervision of video content production: executive videos, interview, innovative content, LIVE, HR... + In charge of producing print media: CSR report, annual report, brochure, leaflet, etc. + Managing a common social media strategy in close collaboration with the marketing and HR teams / setting up and managing a dedicated and unique digital communication agency for all communication poles + Managing the digital communication and content team (4 people) + Deployment of strategic tools to support the development of our digital strategy (Emplifii ex-Socialbakers, PlayPlay, Sociabble, Talkwalker, Cenareo, Getty...)
  • Groupe Crédit Agricole
    Head of Social Media & Digital Partnership
    June 2015 - June 2018 (3 years)
    Île-de-France, France
    + Implementing and optimizing Crédit Agricole's Social Media strategy for Brand Communication (Positioning, Content strategy, Brand Content, Editorial, Media...) and Partnership (Football, Judo, Food...) + Managing Crédit Agricole's actions on social media for France (Facebook / Twitter / YouTube / Instagram / Periscope / Snapchat) + Managing the community manager, activity monitoring, reporting, community management support (Social Devoted by SocialBakers since 2015) + Supporting the 39 regional Crédit Agricole departments in their social media strategy, activation and animations (publication, tools, best practices ... ) + Selection and national deployment of social tools for all regional department of Credit Agricole (Hootsuite, Digimind, Alcmeon...) + Supporting marketing and communications teams on all matters related to social media (idea, strategy, crossmedia) + Following the latest trends on the social media market (Benchmark, Newsletters, Monthly reports)
  • Cheil France / Samsung
    Social Media Account Manager
    January 2012 - June 2015 (3 years and 5 months)
    Paris, France
    Social Media Account Manager at Cheil France into the Digital Experience Department for Samsung France. + Setting up and implementing Samsung France's social media strategy for B2C and B2B (Positioning, Content strategy, brand content) + Managing Samsung's actions on social media for France (Facebook / Twitter / YouTube / Instagram / Pinterest / Google+ / Linkedin) + Managing the community manager, activity monitoring, reporting, community management support (Social Devoted by SocialBakers since 2013) + Social Media Analytics (Monthly analyze and report on social engagement, interaction and fans acquisition) + Supporting marketing and communications teams on all matters related to social media (idea, strategy, crossmedia) + Influence strategy & Social CRM: identifying potential ambassadors for Samsung and helping them be active/influential on social networks + Following the latest trends on the social media market (Benchmark, Newsletters, Monthly reports)

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Education

  • Digital Project Management (Master 2), Communication & Marketing Digital - Web & Social Media Project Management
    Institut de l'Internet et du Multimédia (Master 2)
    2010
    Digital Project Management (Master 2), Communication & Marketing Digital - Web & Social Media Project Management
  • High School Diploma - Science, Option Science and Biology
    Lycée Louis de Broglie
    2005
    High School Diploma - Science, Option Science and Biology

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