Shemseddine Ouhssaine

Integrated into theMarketing & Com departmentwithin theDesign unitat Gekko Group (a subsidiary of Accor), we are responsible for the evolution of the visual identities of its various brands: Hcorpo, Teldar Travel, Miles Attack, Gekko Tech, and Infinite.

W: www.gekko-group.com

Integrated into theMarketing & Com departmentof the group and within the **Brand Design entity**, I am involved in various creative and strategic tasks. Working with the CMO in the creative team, we ensure through our communication a consistent brand image for the group across all distribution channels.

Art direction and brand strategy,

Creative briefings and final artwork approval with agencies and external providers,

Management and supervision of apprentices and interns,

Design of graphic materials (digital, video, and print),

Rebranding of existing graphic materials (digital and print),

Brand promotion through distribution channels with the CMO (blogs, websites, social media, etc.),

Deployment of social media creative strategies with the CMO,

Deployment of creative concepts with the CMO,

Launching Ads campaigns across all channels,

Design of digital materials for webinars and events,

Development of branded video concepts,

Development of brand guidelines,

Ensuring compliance with group brand guidelines,

Photographic shooting of completed projects,

Site visits to ongoing projects with interior designers,

Photo editing and manipulation,

Design research and implementation of creative solutions,

Monitoring the progress of creative projects,

Constant graphic and image monitoring,

Supporting various departments (interior design, sales, project management and strategy, finance, management) in the creative process,

Technical and creative advice to teams,

Creative brainstorming.

W: www.heavenimmobiliergroupe.com — www.heavenrenov.com

Shemseddine is a 29-year-old creative based in the Paris suburbs. In 2018, he established his multidisciplinary graphic design studio dedicated to creation and global art direction. He works on multiple platforms and offers various visual solutions to ensure optimal results, refining his creative process and graphic art. He has collaborated with numerous B2B and B2C brands across diverse sectors such as culture, music, fashion, food, training, PR and media, insurance, biodiversity, tech, tourism and travel, real estate, renovation, social, and more.

Art direction, design research, consulting, creative strategy, typography, brand identity and territory, ad campaigns, creative advertising, visual systems, editorial, interactive design, merchandising design, and more.