Freelancer profile translated to English.
Back to original languageAbout Shekina
SEO Consultant | SEO Audit ⏐ SEO Strategy ⏐ Natural Referencing
Do you want to increase your visibility onGoogleand attract qualified traffic through anSEOstrategy truly adapted to your business?
As anSEO Consultantspecializing inSMEs & Small Businesses**, I help companies implement sustainable, conversion-oriented **SEOstrategies.
With +5 years of experience in **natural referencing**, my mission is simple:
Increase your organic traffic, improve your ranking, and convert your visitors into customers.
My SEO Expertise
Complete SEO Audit
- Technical, semantic, competitive, and netlinking analysis
- Identification of performance bottlenecks and growth opportunities
Tailored SEO Strategy
- Definition of a clear and prioritized action plan
- Positioning on strategic keywords
- Optimization of architecture and internal linking
Optimized Content Strategy
- Creation and optimization of service pages, blog articles, and product sheets
- SEO content designed for referencing and conversion
Netlinking Strategy
- Analysis of the existing link profile
- Selection of relevant and qualitative backlinks
Why work with me?
- +5 years of experience in SEO
- Graduate of a communication school (e-commerce specialization)
- SEO Certified
- +10 companies supported in various sectors: training, consulting, HR, e-commerce
References:
All Technics Communication, Akolads, Black Belt, Bowo, Euro Pièces d'Or, Équipementpro, Louloucup, Safety Bus, Yellow, All Tech Solutions RH
My approach is structured, educational, and results-oriented.
I don't offer isolated actions, but a coherent and measurable SEO strategy.
Available for SEO Audit, SEO Strategy, and natural referencing support missions.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km), Lille (up to 50km), Lyon (up to 50km), Marseille (up to 50km), Toulouse (up to 50km)
Experience
- all technics communicationDigital Communication OfficerEDUCATION AND E-LEARNINGMarch 2024 - August 2025 (1 year and 5 months)Saint-Maurice, FranceSEO & Digital Acquisition- SEO Management: semantic, technical, and popularity audits- Website redesign and optimizations (WordPress) focused on visibility & conversion- Definition of keyword and SEO architecture strategies- Content production and optimization (blog articles, service pages, newsletters...)- Technical SEO optimizations (indexing, performance, internal linking, UX, errors...)- SEO Conversion Strategy: CTAs, forms, user journeys...- SEO E-reputation Management: review collection, case studies, brand credibility- Setup and monitoring of SEA campaigns to complement SEOSocial Media & Content Marketing- Creation and management of LinkedIn, Instagram, Facebook, TikTok accounts- Definition of editorial lines and content strategies- Creation of engaging visuals and content- Conducting interviews and video editing (short formats & social media)Creation of Communication Materials- Design of print & digital materials (flyers, brochures, posters, social media visuals)- Creation of educational and institutional materials (welcome booklet, information meeting presentations, internal regulations)Cross-functional & Event Projects- Organization of internal events (sports tournament, graduation ceremony)- Support for the educational department: creation of attendance tracking tools, redesign of entrance tests and participation in evaluation processes, follow-up and monitoring of absent students...
- Shekina CandolotSEO Consultant and Content CreatorSOCIAL NETWORKSMay 2023 - April 2024 (11 months)Paris, FranceI help SMEs and small businesses develop their visibility on Google so they are seen before their competitors!- Performing comprehensive SEO audits (semantic, netlinking, and technical)- Developing semantic strategies- Implementing netlinking strategies: defining objectives, selecting sites, briefing editors, purchasing links, monitoring and verifying backlink quality- Writing and optimizing SEO content (blog articles, service pages, pillar pages)- Creating and optimizing SEO-friendly showcase websites- Monitoring performance and clear, actionable SEO reporting (positions, traffic, conversions, strategic recommendations)References: All Tech Solutions RH, Louloucup, L'MIMA, RJ Home Solar, Black Belt, Equipement Pro, Vergleich, La Taloche
- AkoladsSEO Consultant & Content CreatorCONSULTING AND AUDITSSeptember 2022 - March 2024 (1 year and 6 months)Paris, FranceFOR CLIENTS- Management and monitoring of SEO accounts (meetings, results analysis, strategic proposals...)- Content writing (articles, product sheets, category pages...)- Performing semantic, netlinking, and technical audits- Website optimization (integrations and recommendations)- Creation and optimization of Wordpress pages- Netlinking Strategy (briefing, link purchasing, link verification)- SEO Strategy ReportingFOR AKOLADS- SEO optimization of the website- Writing and integrating blog articles- Writing and publishing LinkedIn posts- Creating visuals (podcast thumbnails, sales brochures)References: AFLZ, Ailium Production, AJI Creative, Black Belt, Bridge.audio, Euro Pièces d'Or, Équipement Pro, I EVENTS, Howard Avocats, Jimmy Guerrero, LADES Expertise, La Taloche, Libelté, Louloucup, Mondial Change, Parlez-moi de Paris, Rakk, Safety Bus, S'Antoni, Vergleich
Recommendations
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Education
- Master in Digital Communication, specializing in startup management and e-commerceDigital College2023SEO, stratégie digitale, gestion de projet, content marketing, traffic management, CMS, création de site internet
- Bachelor in Webmarketing & Social MediaDigital College2021SEO, stratégie web marketing, traffic management, CMS, gestion et budget d'un service, social media, création de site internet
Certifications
- Improve website visibility through natural referencing (SEO)WAB2025
- SEOSEO2017