Freelancer profile translated to English.
Back to original languageAbout Chaima
I support e-commerce, wellness, and lifestyle brands in developing their visibility and credibility on social media.
With 9 years of experience in digital marketing, I manage social media strategy, content creation, as well as UGC creator management and influencer collaborations, from start to finish.
My role is to structure a coherent social presence, work with the right creator profiles, and transform content into a real growth lever for the brand.
I intervene in both strategy and execution, with a results-oriented approach.
French
Native or bilingual
English
Native or bilingual
Remote only
Primarily works remotely
Experience
- SportsHero FranceSocial Media Manager / Influence & UGC Manager / Customer ServiceRETAIL (SMALL BUSINESS)March 2025 - Today (1 year and 3 months)Lyon, France• Social media management (Instagram, TikTok)• Content creation: reels, carousels, posts• UGC creator & collaboration management• Responding to comments, messages, and emails• Content organization & performance monitoring
- EquilaseB2B Business DeveloperRETAIL (SMALL BUSINESS)March 2023 - March 2025 (2 years)Lyon, France- Identify and prospect new potential clients through various channels (social networks, events, recommendations, calls, etc.).- Participate in events and trade shows to promote the company's products and services.- Negotiate and finalize sales contracts, ensuring customer satisfaction.- Monitor and analyze sales performance and market trends to adjust development strategies.- Collaborate with internal teams (marketing, product, etc.) to ensure a coherent and effective offering.- Analyze customer needs and propose solutions tailored to their issues.- Develop and maintain long-term relationships with existing clients.
- IndépendanteCommunity Manager / Social Media ManagerSOCIAL NETWORKSJune 2020 - Today (6 years)Lyon, FranceManage and engage the company's online communities on various platforms (Facebook, Twitter, Instagram, etc.).Monitor and analyze community performance indicators to assess engagement and growth.Gather feedback from community members and relay it to the relevant teams.Organize online events, contests, and other initiatives to maintain community interest and engagement.Moderate discussions and ensure interactions remain respectful and in line with company guidelines.Create and publish engaging content to stimulate community participation.Respond to user questions, comments, and messages promptly and appropriately.Develop and implement social media marketing strategies to increase company visibility.Train and supervise social media teams to ensure communication consistency and effectiveness.This includes:*Monitoringsocial media trends and adapting strategies accordingly.*Managingsocial media advertising campaign budgets and optimizing spending for maximum return on investment.*Analyzingsocial media campaign performance and adjusting strategies based on results.*Collaboratingwith content creators to produce high-quality visual and written posts.*Creating and managingsocial media publication calendars.
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Education
- Bachelor's Degree in English (LLCER)University Lumière Lyon 22014
- BachelorUniversity of Southampton2014