Freelancer profile translated to English.
Back to original languageAbout Severine
🧠Communication strategy and brand direction consultant, I work with committed leaders and entrepreneurs looking to evolve their positioning, image, or concept.
🔎 My role is to bring strategic clarity upstream of projects: communication audit, positioning structuring, message definition, and vendor management.
🎯 With over 20 years of experience in art direction, consulting, and complex project management, I notably support hospitality businesses, SMEs, and venue creators looking to enhance their attractiveness and brand consistency.
đź’ˇ My goal: to give meaning before image and enable sound, effective, and profitable communication decisions.
English
Conversational
German
Basic
French
Native or bilingual
Can work on-site
Nantes (up to 50km), Lorient (up to 30km), Paris (up to 90km), Quimper (up to 20km)
Experience
- ESP Ecole Supérieure de Publicité, Communication et MarketingTrainer in creative strategy and communication analysisEDUCATION AND E-LEARNINGSeptember 2023 - Today (2 years and 9 months)Nantes, FranceTeaching Bachelor and Master students on brand positioning, advertising analysis, and creative direction.Designing strategic workshops to develop analytical skills, decision-making, and the structuring of communication concepts.
- Sup' de com et IDRACTrainer in communication strategy and brand directionEDUCATION AND E-LEARNINGSeptember 2023 - Today (2 years and 9 months)Nantes, FranceTeaching Bachelor and Master students on advertising analysis, brand positioning, and structuring communication concepts.Designing practical cases and national exams to develop strategic analysis skills, decision-making, and the coherence of communication strategies.
- Cabinet BYSFounder — Strategic Ideas FirmAugust 2019 - Today (6 years and 10 months)Nantes, FranceStrategic consulting for leaders, entrepreneurs, and project initiators involved in evolving their positioning, image, or concept.Conducting communication audits, structuring brand platforms, and managing identity and customer experience projects in collaboration with vendors.Work in the hospitality, retail, innovation, and public sectors.
Recommendations
Be the first to recommend Severine
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Graphic designer typographerScriptorium de Toulouse2003Formation arts graphiques, calligraphie et typographie.
- Software developer BTSENI Nantes2008Formation au développement informatique (BDD, Java, unix..) Développement fonctionnel( user tester et ergonomie)
Certifications
- Master 2 - Art Director, Design and DigitalOrthographe Paris2022