About Séverine
English
Conversational
French
Native or bilingual
Spanish
Basic
Experience
- Pim-BimInbound Marketing Project ManagerCONSULTING AND AUDITSJanuary 2017 - Today (9 years and 5 months)Management of Inbound Marketing projects for B2B clients- Content production monitoring- Management of relationships with service providers and clients- Contributor management
- GROUPE ROCHERProject CoordinatorFASHION AND COSMETICSJanuary 2011 - August 2016 (5 years and 8 months)Issy-les-Moulineaux, FranceImplementation and monitoring of the marketing plan for 60 annual campaigns in France, Russia, and European countries, both in Print and DigitalInterface between marketing, promotion, statistical analysis, DTP, production, mailing, and logistics departments and external service providers for coordination, information validation, and operational processingCreation of campaign plans for order processing (operational summaries)
- GROUPE ROCHERDemand PlannerFASHION AND COSMETICSOctober 2007 - December 2010 (3 years and 3 months)Issy-les-Moulineaux, FranceCalculation and integration of sales forecasts for the Dr Pierre Ricaud Russia and Isabel Derroisné France brands. Management of average basket size and product ratio. Post-campaign analysis. Long, medium, and short-term forecasting.Management of stock shipments to Russian sites. Analysis of inventory management for packaging materials and end-of-life finished products.Constant communication with various internal departments (Marketing, Statistical Analysis, Sales) and Supply Chain
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Education
- Master 2 B2B MarketingCNAM2011Master 2 Science de gestion - Mention marketing - Marketing BtoB
- SEO Web WriterWeb Writing TrainingFormation professionnalisante en rédaction SEO web : - maîtrise des spécificités de la rédaction web - formation à la rédaction d'articles optimisés pour le web, à l'optimisation du contenu rédactionnel - réalisation d'audits SEO https://formation-redaction-web.com
Certifications
- Voltaire CertificationATC Formations2019