Freelancer profile translated to English.

Description

I am a Creative lead / Senior Copywriter / Marketing Manager / Brand content & Social media manager for numerous clients, with a strong interest in managing creative teams.

I support brands, agencies, and startups in their creative strategies, offering innovative, high-performing concepts, copy, and content rooted in culture.

After several years in advertising agencies, I spent 3 years at PSA-Citroën's digital HQ as Global Brand Content Manager, then 3 years at Heetch as Creative Lead to build a young, urban, and attractive brand, while addressing business and acquisition challenges. As a journalist and content creator, I also work for numerous media outlets.

These experiences have allowed me to combine creativity, strategy, and performance. You can discover some of my projects on my website:

Feel free to contact me to discuss.

See you soon,

Sévan

Industry field of expertise

Languages

Breton
Basic
English
Fluent
French
Native or bilingual
Spanish
Conversational

Workplace preferences

Can work on-site

Paris (up to 50km)

Heetch
Creative lead & Senior copywriter
TRANSPORTATION
March 2018 - September 2020 (2 years and 6 months)
Positioning Heetch, the French ride-hailing service, as number 2 in the French market, building an attractive, young, and urban brand to create awareness and, of course, acquisition in a highly competitive market.

- Rebranding
- Advertising campaign
- App content, copywriting & features
- Acquisition ops & Online ads
- Art direction, photoshooting,
- CRM
- Partnerships
Community Management Team Management Brand content Copywriting Art Direction
Concepteur rédacteur freelance
Freelance Copywriter
CONSULTING AND AUDITS
January 2013 - Today (13 years and 5 months)
Paris, France
I work freelance for numerous advertising agencies, brands, and startups.

Agencies: Young & Rubicam, Ogilvy, TBWA Corporate, Havas Paris, Les Gros Mots, Mad&Women, Lewis & Dupont, Oval, Proches...

Clients: Swile, Heetch, Free Mobile, PSG, Adidas, Konbini, Vestiaire Collective, Le Slip Français, Lydia, Sumeria, Hôtel Ibis, Luko, Money Walkie, Fisher-Price, Dolby, Effy, BNP, Caisse d'Epargne, Crédit Agricole, Aéroports de Paris, EDF, Vinci, Lapeyre, Renault, Freenow, Intersport, Cisco Webex, Studi, Le Wagon, L’Oréal Paris, Canal +...
Copywriting Art Direction Graphic Design
Freelance
Freelance Journalist & Content Producer
PRESS AND MEDIA
January 2012 - Today (14 years and 5 months)
Paris, France
I regularly work with media outlets as a journalist and video content creator, covering topics related to rap, urban cultures, and startups.

I also have a YouTube channel where I produce interviews and cover rap events.
Journalism Copywriting Video Production Video Editing Post Production