Services De Ma Prospection

Management of B2B prospecting campaigns for agents of the GAN Assurances network, focusing on social protection, professional insurance, and cost optimization for SME managers.

Intervention through a structured tele-prospecting platform, with a team of French-speaking teleoperators (France and international), enabling a combination of call volume and qualification requirements.

Tasks performed:

• Targeting companies (VSE/SMEs, managers) according to defined criteria

• Development and adaptation of sales pitches

• Direct tele-prospecting with decision-makers

• Advanced prospect qualification (situation, needs, eligibility)

• Scheduling qualified appointments for GAN agents

Specifics:

• Ability to adapt to the specific offers and constraints of the GAN network

• Handling objections on sensitive topics (insurance, costs, commitments)

• Supervision and monitoring of teleoperators to maintain a consistent quality level

• Analysis of field feedback to optimize performance

Results:

• Regular production of exploitable qualified appointments

• Improved sales efficiency for agents through outsourced prospecting

• Stable results thanks to platform organization

Approach:

A structured organization combining a production team and permanent quality control, with a clear objective: to generate truly useful appointments for the agents.

Deployment of B2B prospecting campaigns for agents of the AXA network, focusing on insurance, provident, and social protection offers for SME managers.

Intervention through a structured tele-prospecting platform, relying on a team of French-speaking teleoperators (France and international), enabling both volume and quality.

Tasks performed:

• Identification and targeting of SME managers (5 to 50 employees)

• Development of pitches adapted to AXA offers

• Direct tele-prospecting with decision-makers

• Qualification of needs and filtering of ineligible prospects

• Scheduling qualified appointments for agents

Specifics:

• Adaptation of discourse to demanding interlocutors (managers)

• Handling objections related to insurance and competition

• Management and supervision of teleoperators to ensure performance

• Monitoring of indicators (conversion rates, appointment quality)

Results:

• Generation of exploitable qualified appointments for AXA agents

• Improvement of sales productivity through structured outsourcing

• Ability to maintain regular production via platform organization

Approach:

Combination of a strike force (teleoperator team) and strict quality control, with a logic focused on concrete results for the agents.

B2B tele-prospecting platform with a team of French-speaking teleoperators based in France and remotely, specializing in qualified appointment generation.

Implementation and management of B2B tele-prospecting campaigns for agents of the SwissLife network, focusing on high-value offers (retirement, provident, social optimization).

Founder of a prospecting platform relying on a team of French-speaking teleoperators (France and international), enabling the delivery of volume while maintaining a high level of quality.

Intervention across the entire prospecting chain:

• Targeting companies (managers, VSE/SMEs) according to precise criteria

• Creation and optimization of conversion-oriented call scripts

• Tele-prospecting carried out by experienced French-speaking teleoperators

• Strict qualification of prospects (employees, situation, needs)

• Scheduling qualified appointments directly usable by agents

Campaign Specifics:

• Compliance with strict criteria (number of employees, product eligibility, geographical area)

• Supervision and monitoring of teleoperators to ensure the quality of interactions

• Full traceability of calls (recordings) for control and continuous improvement

Results:

• Regular generation of qualified appointments for several network agents

• Ability to produce volume through platform organization

• Improvement of conversion rates through rigorous upstream qualification

Approach:

A hybrid structure combining performance (volume via team) and quality requirements (qualification + control), adapted to high-value offers.