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Sergo JoujouteSJ

Sergo Joujoute

Social Media Ads | Digital Marketing Strategy

€370/day
Saint-Genis-Pouilly, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Sergo

Digital native and very curious, I can bring you visibility or leads via levers such as advertising on social networks, paid referencing on Google or display ads.

Need more material? I can also set up more complete digital marketing strategies adapted to your specific needs.

More than just clients, I am looking for partners with whom to build personalized projects. I am at your disposal so that the final result is more than satisfactory for both you and me.

Do not hesitate to contact me, I am always ready to help.
Looking forward to it!
  • English

    Fluent

  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Gamned
    Key Account Manager
    DIGITAL AND IT
    August 2023 - May 2024 (10 months)
    Genève, Switzerland
    Digital Marketing Campaign:Development of media plans and strategies
    including various levers (Display, Social Media, DOOH, Connected TV ...etc),
    monitoring campaign performance, creating data visualization dashboards,
    creating and presenting reports.

    Client Portfolio Management:Up and cross selling, pitch, competitive
    analysis, customer relations.

    Project Management:Orchestration of various stakeholders (client,
    media trader, external service providers)

    DOOH Web Marketing Strategy Display Ads Google AdWords Project Management Dashboard Data Analysis
  • KR WAVEMAKER
    Senior Paid Social Trader
    PRESS AND MEDIA
    June 2021 - July 2023 (2 years and 2 months)
    Neuilly-sur-Seine, France
    Paid social campaign:Development and implementation of online social media plans
    according to different objectives (Awareness, Lead Gen, App Install, Purchase....).
    Selection of media, placements and advertising formats on
    different platforms (META business suite, Snapchat Ads, TikTok Ads... etc).

    Performance:Online implementation and optimization of campaigns, monitoring and analysis
    of performance via automated or non-automated dashboards. Establishment of reports
    at the end of the campaign accompanied by recommendations

    Manager Assistance:Training of junior profiles, job interviews,
    management of a small team (2 people).

    Other:Management of third-party data, implementation of CAPI and Pixels, reflection on
    annual strategies, budget management (+ 3 million euros).

    Clients:Burger King, Huawei, Cetelem, Trainline, Guerlain, Fred, MAAF, Groupe
    Asahi
    Occasional Clients:Santory Beverage , Groupe Calzedonia, Sephora, Pernod
    Ricard, Sofibel, Laboratoire Perrigo, Tag Heuer
    Project Management Paid Media Social Networks Advertising Campaign Meta Ads TikTok Ads Twitter Ads LinkedIn Marketing Lead Generation
  • BNP PARIBAS SA
    Social Media Manager (Facebook, Instagram, Twitter & LinkedIn)
    BANKING AND INSURANCE
    October 2019 - September 2020 (11 months)
    Paris, France
    EDITORIAL:
    - Create agency briefs
    - Manage the creative agency, ensuring the consistency of all produced content
    - Publish and design posts for the company's social networks

    SOCIAL PAID:
    - Create and manage advertising campaigns by setting up KPIs and other performance tracking indicators
    - Ensure campaign reporting and propose areas for optimization of devices

    MODERATION:
    - Manage comments, questions from Internet users on our publications
    - Participate in monitoring the e-reputation and image risk on social networks

    BUT ALSO:
    - Ensure constant monitoring of social media practices and trends (Benchmark…)
    - Propose and/or make optimizations on the company's accounts.
    Social Networks Reporting Twitter Marketing Facebook Marketing Community Management Competitive Monitoring Advertising Audit Adobe Photoshop Graphic Design

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Education

  • Mastère Directeur de projets communication - Spécialisation Digitale
    ISCPA - Institut supérieur des médias
    2020
    Communication stratégique Social Media Management SEO-SEA Growth Hacking Mobile marketing & E-commerce Stratégie d'acquisition Graphisme (PAO, Direction artistique, UX design)
  • Licence Communication Institutionnelle & Corporate
    Université Evry Val d'Essonne
    2018
    Communication Institutionnelle & Corporate Stratégie Publicitaire (analyse de stratégies publicitaires, création d’une stratégie publicitaire) Graphisme (création de logo et flyers à l’aide de la suite Adobe) Relation Presse (rédaction de communiqués de Presse, planification de conférences de presse) Communication événementielle (organisation d’un voyage d’affaire, création d’un stand pour foire)

Certifications

Skill set

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