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Sergio Hernández LópezSH

Sergio Hernández López

Salesforce & Genesys Cloud Specialist | CRM and CX

€350/day
Madrid, ES
3-7 years

Average response time: A few days

Freelancer profile translated to English.
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About Sergio


#Salesforce, Genesys Cloud and Development Integrations Specialist | Senior Fullstack Developer


I am a freelanceComputer Engineerwith extensive experience optimizing business processes and developing advanced solutions inSalesforce and Genesys Cloud.An expert in integration, automation, and customization, combining technical programming knowledge and Fullstack development, I offer practical and scalable solutions for companies.

💻 Services:
  • Salesforce and Genesys Cloud development, implementation, and integration
  • Process automation and custom application creation
  • Fullstack Development: Building robust applications with modern technologies like React, Node.js, Vue.js, and Laravel.
  • Contact Center Solutions: IVR configuration, WhatsApp and Google Dialogflow CX integration, multichannel campaigns, and real-time analytics.
  • Technical problem-solving and system optimization

🚀 Results:
  • My goal is for every project to be efficient, functional, and exceed your expectations.
  • Spanish

    Native or bilingual

  • English

    Conversational

Remote only
Primarily works remotely

Experience

  • LEROY MERLIN ESPAÑA SL
    Senior CRM & CTI Consultant
    RETAIL (SMALL BUSINESS)
    January 2023 - April 2024 (1 year and 4 months)
    Madrid, Spain
    In my role as Senior Genesys Cloud and CRM Consultant at Leroy Merlin, I lead the implementation and optimization of contact center solutions based on Genesys Cloud, as well as managing CRM systems to improve customer experience. I act as a bridge between technical teams and business areas, ensuring that solutions meet the company's strategic objectives and enhance customer service.

    Key Responsibilities:

    I lead Genesys Cloud implementation and continuous improvement projects, customizing functionalities according to business needs.
    I designed and optimize interaction flows to ensure efficient and satisfactory customer service.
    I coordinate integrations between Genesys Cloud and CRM systems, maximizing data utilization to provide an omnichannel experience.
    Custom reporting developments with JavaScript or Python
    Salesforce Genesys Cloud CTI CRM Consultant Back-End Development JavaScript / JQuery Python
  • Multinacionales
    Salesforce and Genesys Cloud Consultant
    PRIVATE EQUITY
    March 2018 - Today (8 years and 3 months)
    Madrid, Spain
    I am a professional with extensive experience in designing, implementing, and optimizing business solutions using Salesforce and Genesys Cloud. My focus is on aligning technology with strategic business objectives, ensuring tangible results and improving customer experience.

    I have worked with the following technologies over the years:

    Salesforce:
    • Advanced configuration and customization of Salesforce CRM.
    • Lightning application development
    • Use of tools like Apex, Visualforce, and Flows.
    • Platform configuration and customization to align with business objectives, with advanced development in Apex and process automation using Flow Builder.
    • Creation of batch processes, custom objects, and interactive dashboards for data-driven decision-making.
    • Deep integration with Genesys Cloud for a unified customer experience.

    Genesys Cloud:
    • Troubleshooting and support: proactive identification and resolution of technical and operational challenges.
    • Full implementation, SIP trunk configuration, and BYOC Carrier management to optimize multichannel communication capacity.
    • Management of outbound campaigns and automated SMS.
    • Integration with WhatsApp and development of custom APIs for real-time analytics and detailed reporting.
    • Development of custom IVRs, including integration with Google Dialogflow CX for advanced voice recognition and conversational flows.

    Relevant Projects:
    • Improvement of customer experience and operational optimization in sectors such as banking (BBVA), telecommunications (MásMóvil), insurance (Mapfre and Sanitas), retail (Leroy Merlin), and education (UNIR).
    • Successful implementations of advanced IVRs, integrations with external CRMs (Dynamics CRM, Jira), and Google Dialogflow chatbots in organizations like Repsol and Mapfre.


    Genesys Cloud Salesforce Salesforce Developer Salesforce Administrator Salesforce Lightning Google Dialogflow CX REST API Python JavaScript Webservices SOAP Genesys Cloud Architect Continuous Integration CRM Integration Apex
  • BBVA
    Senior CRM & CTI Consultant
    BANKING AND INSURANCE
    June 2021 - August 2022 (1 year and 3 months)
    Madrid, Spain
    A CTI and CRM consulting project integrates telephone systems with customer management platforms, optimizing customer service, automating processes, and improving operational efficiency. It includes analysis, implementation, and support.
    Consulting Customer Relationship Management (CRM) CTI IVR Integrations

Recommendations

Francisco MoralesFM
Josué RodríguezJR
Francisco Morales and 1 other person have recommended Sergio

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Education

  • Technical Systems Engineering
    Technical University of Madrid
    2004
    Todo lo que das en una ingeniería informática

Skill set

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