Freelancer profile translated to English.

Description

I am a freelance creative (sergiogonas.com) specializing in brand design and art direction, with over 15 years of experience. My specialty is **comprehensive branding**: uniting strategic thinking, creativity, craftsmanship, and communication arts (graphic and typographic design, photography, video, and illustration) to give a unique visual universe and voice to each brand.

My method: strategy and design are inseparable; separating them is like disconnecting the head from the body. That's why I always start with attentive listening: understanding needs well is the basis for organizing and translating information into clear, effective, and lasting visual solutions.

I offer a versatile, fresh, and problem-solving approach, with support in all stages of definition, creation, and development in:

✔ Brand Identity (Logo design, Branding, Brand Refresh, Brandbook)

✔ Packaging (sustainable packaging and labels)

✔ Graphic Design (posters, editorial, brochures, presentations)

✔ Art Direction (online & offline campaigns)

✔ Web Design & Shopify E-commerce

👉 You can see my Portfolio of the latest projects at sergiogonas.com

Education: Professional Graphic Designer (Degree in Visual Communication) and Master's in Visual Identity and Packaging Design (University of Buenos Aires).

✨ I am passionate about helping brands find their voice and shine with their own identity. Tell me your idea and let's start shaping it together.

Industry field of expertise

Languages

Spanish
Native or bilingual
French
Conversational
German
Conversational
Japanese
Conversational
Catalan
Fluent

Workplace preferences

Can work on-site

Barcelona (up to 50km), Madrid (up to 50km), Girona (up to 50km), Bilbao (up to 50km)

Sergio Gonas
Graphic Designer
PUBLISHING
September 2021 - Today (4 years and 11 months)
Barcelona, Spain
After years of experience in creative agencies, I'm embarking on a new career as a freelancer (working with small businesses internationally and collaborating with agencies on marketing and visual communication projects. I design for brands that live in digital, print, space—and human moments.
Web Design Expert Shopify Logo Design Packaging Design Branding
Pixel
Designer / Art Director
January 2005 - January 2016 (11 years)
Barcelona, Spain
I work in art and creative direction across various design disciplines for a wide range of clients, including Nike Europe, Intersport International, Tyco, Fissler, Vallnord, Ski Andorra and Fira de Barcelona.
Art Direction Branding Creative Web Design Advertising
Muesli Brand Design Consultants
Senior Graphic Designer
ARTS AND CRAFTS
April 2016 - May 2021 (5 years and 1 month)
Barcelona, Spain
As a branding specialist, he collaborates with clients and projects in the sports, tourism, and health and wellness sectors, including Balneario Panticosa, Son Vell Boutique Hotel, Helly Hansen, and the America's Cup Experience.