About Serge
French
Native or bilingual
German
Fluent
English
Fluent
Spanish
Fluent
Italian
Conversational
Portuguese
Conversational
Experience
- CAR EAST FRANCECEOAUTOMOBILEJanuary 2019 - January 2022 (3 years)Paris, FranceStarting from scratch during COVID in January 2020.Import of Chinese Electric Vehicles and sales via the Internet and a network of traditional dealerships, MG, AIWAYS, MAXUS.Company creation, employee recruitment, premises, IT solutions, suppliers, websites, social networks, CRM, homologation, partnerships with multi-brand repair networks, financing, long-term leasing, insurance, at-home or at-work test drives.Renaissance of MG on 05/07/2020, 1st importer in Ile de France, then dealership for Grand Paris, 600 vehicles sold from May to end of October 2020.Importer for AIWAYS in France, launch during the 3rd COVID lockdown, 350 vehicles sold in 2021, partnership with UX2 for test drives, FEU VERT & GOMECANO for after-sales service, COFIDIS for financing, KEREIS for insurance.Signature of the France importer contract with MAXUS in 2022.
- Mondial Pare-BriseDeputy CEOAUTOMOBILEJanuary 2018 - June 2019 (1 year and 5 months)Paris, France3rd in the market behind CAR and France.Acquisition and integration of the 2 largest franchisees.Development of a network development tool for a 3-year Master Plan.
- ORA Véhicules ÉlectriquesCEO Long-Term Rental LeaderJanuary 2015 - January 2017 (2 years)Toulouse, FranceSeeking investors.5-year Development Plan.Prospecting in Shanghai, Hong Kong, and Shenzhen.Conciliation, Judicial Reorganization.
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Education
- MASTER IN BUSINESS ADMINISTRATIONHEC1986