About Selma
French
Native or bilingual
English
Conversational
Arabic
Native or bilingual
Experience
- DBM PARTNERSCommunication & Marketing ManagerDIGITAL AND ITOctober 2024 - Today (1 year and 10 months)Paris, FranceCorporate communication and LinkedIn management (animation, writing, carousels, SEO).Creation of internal and external newsletters and high-value editorial content.Contribution to B2B marketing strategy in cybersecurity.+24K impressions and engagement rate multiplied by 3 in 6 months (18% average, peaks at 25%)
- RRC WorldwideProject Manager / CopywriterSOCIAL NETWORKSJanuary 2022 - January 2023 (1 year and 1 month)Tunis, TunisiaCreation of concepts and creative campaigns.Writing scripts, TV and radio spots, slogans, ad copy.Management and supervision of projects and client relations.(BIAT, BIAT Foundation, Central Bank of Tunisia, World Bank, Carte Assurances, UBCI, GIZ, OST, Promocote, EFE, Délice, OPEL, Montblanc, JCC…)
- DOZE AgencySocial Media Manager / Digital CopywriterSOCIAL NETWORKSAugust 2020 - December 2021 (1 year and 5 months)Tunis, TunisiaCreation of concepts and creative campaigns.Writing scripts, TVCs, radio spots, slogans, ad copy.Management of projects, teams, and client relations.Setup, optimization, and reporting of SMA and SEA campaigns.360 communication strategy.(OLA Energy, Amen Bank, Beautystore, Bridgestone…)
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Education
- Master of Research in Cinema and AudiovisualUniversité Paris-Est Marne-La-Vallée2016
- M2 Brand StrategyÉcole Supérieure de Publicité - ESP Paris2025Stratégie de marque, positionnement, plateforme de marque, brand content, planning stratégique, études consommateurs, stratégie d’acquisition et pilotage marketing.