Freelancer profile translated to English.
Back to original languageAbout Ségolène
Strengths:
- Automation
- Lead Gen
- Ads (Google, FB/Insta)
- Tracking & analytics
- Multi-channel marketing strategy
Examples of productions:
> Setup LGM, automatic B2B Linkedin prospecting for 10 qualified leads/week
> Social media photo contest (+ its conversion sequence) => 250 professional leads in 4h
> Referral program => 400 new clients in 5 Months
> Scoring system in Sendinblue
> CRM setup
> Marketing plan x2 conversion in 1 year
4+ satisfied clients with whom I still work regularly (who have become long-term partners)
Usual methodology:
- Discovery call 30min/1h
- Audit workshop of 4h + Recommendations sent within 48h
- Execution of the plan at €470/day or hourly depending on needs (timed with Toggle), _decreasing from 5 days of work
- Asynchronous exchanges, video calls possible
- Responsiveness to messages within 24h, production of small tasks within 48h
I increasingly work for actors with social and/or environmental impact, but I am open to other types of projects.
French
Native or bilingual
English
Fluent
German
Conversational
Can work on-site
Nantes (up to 50km), Paris (up to 10km)
Experience
- FreelanceDigital Marketing & Impact Growth Marketing ConsultantENVIRONMENTALJanuary 2023 - Today (3 years and 7 months)Nantes, France- Several clients since 2022, and I prefer long-term relationships:#Legal (1 year)- CRM setup -> Pipedrive- Linkedin Prospecting / LaGrowthMachine Outreach#Service (1 year)- Automated Linkedin Outreach/Prospecting LaGrowthMachine#FestiveEvents (3 years)- Email & Automation - Brevo- Facebook / Instagram Ads (SEA) + Instagram Lead Generation Campaigns- Loyalty Program Setup + SMS- Weekly Sales Dashboard (Looker Data Studio)#E-Commerce- Klaviyo CRM Campaigns- Project Management#Industry-Strategy- POC / MVP- Outreach- Trade Shows
- Mad JacquesGrowth MarketingSPORTSMarch 2022 - December 2025 (3 years and 9 months)Paris, FranceSTRATEGY- creation of a weekly sales data board (Looker/Data Studio)- proposals for various campaigns- sales funnelCRM (ACQUISITION / CONVERSION / LOYALTY)- CRM campaigns (organic posts + Typeform + automated email sequence: Brevo / Zapier)- creation of a referral system (Zapier + Sheet + Brevo) -> 1/4 of sales for the year- seasonal campaigns (Christmas, Valentine's Day...)PAID- Meta Ads SMA (€4000-€10000/month, ROAS between 3 and 4)WEBSITE- CRO / link with Webflow developerFreelance => Remote Work
- BeekastGrowth MarketingTECHJune 2019 - January 2020 (7 months)Nantes, France- Acquisition: MixMax Campaigns, Phantombuster => outreach campaigns- Automation: Hubspot Workflows, Lead Gen Landing Pages=> inbound campaigns with the content team=> Conversion campaigns with the customer service team- First automated campaigns - Hubspot CRM setup- Google Ads- Trade shows (merchandise & follow-up sequences)
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Education
- Master International Business DevelopmentICD Paris2017Marketing international & digital
- Growth Marketing Training - 5 monthsGrowth Tribe Academy - Amsterdam2018- Growth marketing - CRM - Automatisation - Funnel de conversion - Data & Analytics - Tool engineering - SEA & SEO