Freelancer profile translated to English.

Description

✔ CSR Support ✔ Responsible Innovation ✔ CSRD ✔ CSR Diagnosis ✔ Eco-Communication ✔ Committed Identity & Positioning ✔ Responsible Governance

From understanding the context to deploying the action plan, BEE CURIOUS, a consulting firm in sustainable and responsible strategy, supports leaders & their teams in their development strategy through commitment.

With over 15 years of experience and referenced by the Lucie 26000 agency & B-CORP as a B-LEADER, BEE CURIOUS has implemented the BEE MORE GOOD approach to help them anticipate, create, and retain tomorrow through their 🌎 CSR 🤝🏻 approach. A 4-step approach based on the fundamentals of ISO 26000, to become a committed company.

To calmly support companies towards CSRD, BEE CURIOUS has implemented a support methodology, DURABEELITE, allowing companies to serenely meet the challenges of the new European regulation.

From reflection to practice, using perfectly adapted tools and methodologies, BEE CURIOUS supports companies towards a positive economy in order to meet the growing committed expectations of the market.

20 active clients

- Chemical industry: flavors and fragrances / paint

- Natural health products & pharmaceutical industry

- Agri-food industry

- Packaging industry

- Metallurgy industry

- Civil engineering industry

- IT industry

- E-commerce / distribution / retail

- Services

🐝🐝==> bee-curious.fr <==🐝🐝

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

Bee Curious
Founder of optimism / CSR Diagnosis / CSR Expertise / Sustainable and responsible strategy
CONSULTING AND AUDITS
May 2020 - Today (6 years and 3 months)
Mougins, France
✔ CSR Support ✔ Responsible Innovation ✔ Eco-Communication✔ Committed Identity & Positioning ✔ Positive Strategy

From understanding the context to deploying the action plan, BEE CURIOUS, a consulting firm in sustainable and responsible strategy, supports leaders & their teams in their development strategy through commitment.

With over 14 years of experience and referenced by the Lucie 26000 agency & B-CORP as a B-LEADER, BEE CURIOUS has implemented the BEE MORE GOOD approach to help them anticipate, create, and retain tomorrow through their 🌎 CSR 🤝🏻 approach. A 4-step approach based on the fundamentals of ISO 26000, to become a committed company.

From reflection to practice, using perfectly adapted tools and methodologies, BEE CURIOUS assists companies/brands in their development, innovation, business & communication strategy by inventing and/or reinventing an optimistic future.

🐝🐝==> bee-curious.fr <==🐝🐝
innovation strategy marketing csr Digital Communication Visual Identity Branding Business Creation
Red Bull France
Area Marketing Development
AGRICULTURE
June 2008 - September 2010 (2 years and 4 months)
Lyon, France
Brand development
Communication enhancement
Participation in several sporting events
promotion marketing Communication Strategy brand sales communication Events Digital Communication sponsorship
Groupe Aoste
Trade Marketer
AGRICULTURE
September 2009 - September 2010 (1 year and 1 month)
Saint-Priest, France
5 main brands : Cochonou, Justin Bridou, Jean Caby, Weight Watchers, Aoste
Turnover 2010 800M €

--> Sales promotions (tools, events...)
--> Monitor the progress of the actions, calculate the profitability and optimize the results

------------------------------------------
--> Implementation of national promotional operations:
- Tour de France: 12M spectators / +1,000,000 new households
- Telethon: largest global TV show / +10pts MEA
- PFA (generates 15% of annual turnover)
--> Development of budgets up to €280,000,
--> Creation of marketing/POS sales arguments for 70 salespeople,
--> Ensure monitoring of actions, calculate profitability and optimize results,
--> Review and analysis of operational performance,
--> Transform PROS DV into MEA DV in-store
--> Implementation of new promotional tools,

Results = Development of sales and brand image through profitable growth.
trade marketing marketing promotion Events sales mass retail strategy brand