About Sedik
- Automation and Tools: Expertise in using Make (Integromat), Airtable, and Fillout to optimize processes and improve productivity.
- Digital Advertising: Experience with Facebook Ads, Meta Business Manager, and managing the Facebook Pixel for conversion tracking.
- Strategic Marketing: Ability to design and implement a Go-to-Market (GTM) strategy, as well as conduct in-depth competitive analysis.
- Data Analysis: Analysis of marketing data, customer segmentation, and KPI tracking to optimize performance.
- Agile Project Management: Application of agile methods to effectively organize tasks and achieve set goals.
French
Native or bilingual
English
Conversational
Arabic
Native or bilingual
Experience
- Matemypicture - WorkshopTrainer and consultant in digital advertising, tracking, and landing page optimizationEDUCATION AND E-LEARNINGJuly 2025 - Today (1 year)- Google Ads Training: Campaign setup, ad optimization, performance analysis, and trainee training.- Google Tag Manager Training: Tag implementation, trigger configuration, data validation, and learning advanced features.- Technical Assistance: Landing page design (UX/UI, technical integration, A/B testing, conversion optimization).
- ARTECH GROUPDigital Marketing Expert – Sales Funnel Creation, Advertising Campaign Management, and Lead OptimizationTECHMay 2025 - Today (1 year and 2 months)- Advertising Campaign Management:- Meta Ads and Google Ads Campaign Management:Audience targeting, testing combinations (text, visuals, audiences), retargeting, and scaling.- Advanced Tracking: Pixel integration (Facebook, Google), performance analysis, and real-time optimization.- Detailed Monthly Reporting (KPI, ROI, recommendations).
- FreelanceDigital Marketing Expert Meta Ads Google Ads LinkedIn Ads Tracking GTMJanuary 2023 - Today (3 years and 6 months)Paris, France
- Digital Strategic Planning
- Paid Editorial Calendar Management based on budget, commercial calendar,
- overall communication plan, and objectives.
- Development of a 360° distribution strategy in collaboration with
- E-commerce and CRM managers.
- In-depth technical audit to identify technical factors blocking search engine
- crawl.
- Coordination, management, and monitoring of SEA campaigns (Meta ads, Google ads)
- and KPI analysis
- Website management, content planning, new page creation,
- No-code Automation Make Airtable
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Education
- Master's Degree in Digital MarketingF2I2023