Description

Experienced sales leader turned freelance consultant, helping SMEs optimize their sales strategy, structure, and execution. I support companies in defining target markets, building sales funnels, implementing cold outreach (email, LinkedIn, and calling), and coaching SDRs to improve performance. With a background in managing international sales teams and driving revenue growth through data-driven processes, I bring both strategic oversight and hands-on execution to deliver measurable results. Reach out if this is the kind of support you're looking for.

Industry field of expertise

Languages

Dutch
Native or bilingual
English
Native or bilingual
French
Conversational
German
Basic

Workplace preferences

Remote only

Primarily works remotely

Ceruleo LLC
Freelance Sales Consultant
July 2025 - Today (11 months)
Supporting SMEs with sales strategy, funnel design, outbound campaign development, SDR coaching, and performance tracking. Helping companies build lean, scalable, and high-performing sales operations.
ALTEN Netherlands
Head of Sales
July 2024 - June 2025 (11 months)
• Leading and mentoring a team of 10 Business Managers across multiple regions
• Leading the strategic oversight of a 180-engineer team, ensuring effective project execution and alignment with business goals
• Designing and implementing KPI-driven sales strategies aligned with company goals
• Overseeing end-to-end sales operations, including target setting, forecasting, and performance tracking
• Building C-level relationships and driving strategic account growth
• Coaching teams to improve sales process efficiency and team motivation
ALTEN Belgium - Netherlands
Business Unit Manager
December 2022 - June 2024 (1 year and 6 months)
Eindhoven, NB, Netherlands
• Scaled a business unit from 0 to 90+ engineers and €12M turnover
• Managed and mentored 6 Business Managers across 3 countries
• Launched a successful offshore delivery model across Morocco, India, and Spain
• Implemented sales enablement and RevOps structures, improving margin from 32% to 44%
• Built long-term C-level client relationships and drove strategic growth initiatives