Freelancer profile translated to English.

Description

Chief Financial Officer (CFO) – 19 years of international experience

Expert in finance, management control, and operational strategy, I have supported prestigious groups (Yves Saint Laurent, Galeries Lafayette, Auchan, PwC) in Europe and Asia.

I specialize in:

- Cash flow optimization and EBIT improvement

- Implementation of reliable business plans and cross-functional financial reviews

- Compliance management, audits, and internal controls

- Management of retail & e-commerce growth projects (store openings, digital, supply chain)

- Accounts payable / receivable control

Multilingual (FR, EN, CN), I combine a pragmatic, results-oriented approach with a strong capacity for anticipation and change management.

I can undertake international assignments in Europe, Asia (I hold the Chinese Green Card) and Dubai.

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Basic
Chinese
Fluent

Workplace preferences

Remote only

Primarily works remotely

RAGNAROK ENERGY DRINK
FINANCIAL AND OPERATIONAL CONSULTING
RETAIL (SMALL BUSINESS)
March 2025 - Today (1 year and 5 months)
Paris, France
Consulting and support in management and financial control, Retail expertise, operational efficiency, and strategy.
Operational Management Organizational Efficiency Corporate Finance Budget Cash Management
YVES SAINT LAURENT
CHIEF FINANCIAL OFFICER (CFO)
LUXURY GOODS
September 2023 - November 2024 (1 year and 2 months)
Shanghai, China
40 stores, 5 outlets, 5 online platforms, 4 wholesale stores – 550 employees

Development of reliable forecasts in a declining market, EBIT preservation, cash flow optimization, and evaluation of investment relevance

Achievements:
Design and execution of contingency plans for offline and online stores
Implementation of budget discipline and cash flow management optimization
Development of reliable business plans (opening of 4 stores in 2024)
Optimization of commercial terms with the Business Development team
Implementation of financial reviews with Merchandising, Digital, and Marketing teams
Responsible for compliance and its enforcement
Cash Management Budget Executive Committee General Management CFO
GALERIES LAFAYETTE
GENERAL MANAGER
FASHION AND COSMETICS
April 2020 - August 2023 (3 years and 4 months)
Pékin, China
48k sqm, 150 concession brands, 120 wholesale brands, 30+ Beauty brands, 20+ F&B, 140 Retail employees (Saint Laurent, Balenciaga, Margiela…)

Record sales during COVID. Overhaul of store image, operations, and merchandising. Restructuring of teams and management methods. Supervision of the opening of a 4.5k sqm store in Chongqing.

Achievements:
Improvement of customer experience (limited editions, best-sellers, services)
Development of Chinese social networks (RED, WeChat) and customer acquisition
Performance and training-based talent management
Negotiations for the opening of new stores and digital platforms
Maintenance of profitability and strict cash flow control
Business Turnaround Company Restructuring General Management Team Management Business Development