Sébastien Roux-Savelli

Hello! I am Sébastien, a specialist in Growth, Inbound Marketing, and Lead Generation.

I help companies develop growth, acquisition, and conversion strategies through content creation and the implementation of automation processes.

⚙️ My Method

✔ I develop and execute inbound marketing strategies to transform your messages into narratives that resonate with your target audience's key needs.

✔ I optimize the performance of your acquisition and conversion levers.

I am involved in the following missions:

🧲 Lead Generation

➜ I develop the acquisition and amplification strategy to generate qualified traffic.

• Persona, content

• Paid social strategy: LinkedIn Ads, Facebook & Instagram Ads, Google Ads...

📓Content Marketing & Brand Content

➜ I develop a content plan that highlights your values, expertise, and know-how.

• Content mapping

• Content design and creation: white papers, guides, case studies and client testimonials, videos...

🥅 Conversion

➜ I design the elements of the conversion funnel to turn your visitors into leads.

• Landing pages

• Calls-to-action

• Forms

• A/B testing

🤖 Marketing Automation & Lead Nurturing

➜ I help you turn your website and CRM into a conversion tool.

• Lead scoring

• Email marketing & workflows

• Tool configuration (Hubspot...)

💼 My Experience

I defined and implemented the inbound marketing strategy for Vertical Station (MinuteBuzz – TF1 group), which generated over 11,000 qualified leads (+110% YoY) in one year and achieved 160% of the annual revenue target.

I created high-value content (websites, webinars, training days, case studies, and client testimonials...) for the media group and its integrated social media agency.

👤 My Personality

Involved, methodical, curious, attentive, and pedagogical.