Freelancer profile translated to English.

Description

Sébastien Kunz - Creative Strategist - Teacher

I have been supporting companies and institutions in their communication and marketing strategy for 20 years. I teach a 42-hour module in Communication Strategy at Excelia, Business School - La Rochelle

With a degree in design (graphic and product), my methodology is focused on user experience so that your brand or product meets its target and that the strategy implemented serves the development of your company.

I therefore first audit your communication in terms of both tools and message to seek optimization avenues.

Then, goal-oriented, I use data to observe the relationship between users and your brand to deploy a design-driven strategy according to your objectives.

I am also an entrepreneur in creating my e-commerce, so I understand the challenges of companies and institutions and I experiment with my expertise daily.

From marketing promise to communication campaign, including media mix, I support your product or service launch, your brand positioning, or your overall strategic need by making it objective throughout my support.

Whether you are a VSE/SME, a department of a large company or an institution, I can support you in your communication strategy and find the necessary contacts for its deployment.

Do not hesitate to contact me if you have any questions.

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

La Rochelle (up to 50km)

Sebastien Kunz
Creative Strategist
November 2024 - Today (1 year and 7 months)
La Rochelle, France
Development of Design Driven Communication Strategies.
Brand positioning and corporate communication. Consulting in communication and marketing strategy, graphic design, product design.

Teacher in Communication Strategy
CAPSULE STRATÉGIE
Head of Digital Marketing and Communication
October 2023 - November 2024 (1 year and 1 month)
La Rochelle, France
With 25 years of experience, Capsule is a 360° Communication Strategy and Digital Marketing agency that responds to any company wishing to boost its notoriety, its brand image, find new clients, sell products in B2B or B2C... Capsule is part of the Smala Connection group, composed of 5 agencies with distinct and complementary expertise: BIM - Graphic Design Studio, Ici la terre - Event Agency, Gorilles - Web & Mobile Production - Sarbacane - Audiovisual Production, Motion Design, 3D. The strength of this affiliation is to allow the proposal of strategies whose implementation we master from end to end.
CY Cergy Paris Université
Digital Marketing Manager - CY Cergy Paris University | Com. & Webmarketing CY School of Design
February 2021 - October 2023 (2 years and 8 months)
Marsilly, France
I joined the university's Communication Department to implement digital marketing and disseminate best practices within the university and its components. I am also in charge of web marketing and communication for CY School of Design.