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Sébastien DonaSD

Sébastien Dona

Digital Marketing Strategy Consultant - SEO/SEA

€630/day
Saint-Brieuc, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Sébastien

I help companies develop their web visibility and sales through digital! After more than 10 years in leading communication agencies, national media groups, universities and training centers, I am a Consultant and Trainer expert in #DigitalMarketing #SEO #SocialNetworks #Advertising #Content #Ecommerce #BusinessDevelopment strategy. Contact me: I am the founder of the Com Web agency through which I support companies in optimizing their digital strategies through consulting, training in web marketing strategy. After a career in organizational communication (audiovisual, event, PR, media and web), I had the chance to go through the Lagardère group and have a global vision of the media and their marketing..

A specialization in digital media consulting (display, SEM, mobile, social networks, performance) within the GroupM, Publicis Media, Omnicom group and Léo Burnett Paris agencies (Publicis group). Brand and Performance campaigns for Nike, Land Rover, Capcom, SNCF, LVMH (Louis Vuitton, Dior, Guerlain,...) accounts, media planning and CRM/DATA projects for the Mondelez, Unilever, Bel, BMW groups and international multi-media consulting and coordination (Web, TV, Press, OOH) for Monster, a leading online job search site.

I had the chance to support the NRJ GLOBAL group as Digital Marketing Product Manager with the missions of developing the group's brands' influence on digital (Sites, Mobile, Audio, Video), carrying out marketing monitoring of the market, ensuring relations with professional audience measurement organizations, setting up strategic partnerships on data and more broadly developing commercial offers adapted to the market.

I am also the author of the book "START UP GO - Creating a profitable business in the age of the web and AI".
  • English

    Native or bilingual

  • French

    Fluent

Can work on-site
Saint-Brieuc (up to 50km)

Experience

  • COM WEB
    Consultant and Trainer in Digital Marketing/ Business Development
    August 2018 - Today (8 years)
    Île-de-France, France
    After several years in major communication agencies for major accounts and national media groups, I now support companies in optimizing their digital strategies
    My mission is to enable our clients to better develop their digital performance, by optimizing their web referencing through personalized marketing strategies based on web data as well as the production of relevant and engaging content for Internet users.
    Web marketing strategy Communication strategy SEO writing Social networks
  • IUT Lannion
    Professional Teacher in Digital Communication
    September 2021 - August 2023 (1 year and 11 months)
    Lannion, France
    I have the chance to teach Web Communication in order to transmit to these future web developers solid foundations in digital communication strategy so that they are able to define communication objectives and arguments based on marketing studies that can be used in the presentation of their web projects to the general public, but also to set up content strategies based on keyword studies (SEO) as well as the strategy on social networks and the production of visual supports that result from it. This professional degree trains future developers of applications and websites. They learn to design, implement, reference, secure and administer Internet and intranet solutions and applications, particularly in the fields of e-commerce, big data and databases.
  • Paris School of Business
    Trainer in AGILE Project Management
    September 2022 - August 2025 (2 years and 11 months)
    I have the chance to train Master students from the Paris School of Business in agile project management as well as to follow the students from the incubator

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Education

  • Master 2 Communication, digital et événementiel
    Master 2 Communication, digital et événementiel
  • in Management
    en Gestion

Skill set

Categories