Sassi B.

Digital Communication Manager

In my current role, I manage the entire digital communication strategy to enhance the company's visibility and performance.

My main responsibilities:

• Social media management and engagement (content creation, editorial planning, moderation, performance analysis)

• Website administration and optimization (content updates, user experience improvement, SEO monitoring)

• Implementation and management of digital campaigns (social media, online advertising)

• Monitoring and optimization of the digital marketing budget

• Coordination with external service providers (agencies, freelancers, developers)

• Performance analysis and strategic recommendations for improvement

Objectives:

• Develop brand awareness

• Generate qualified traffic

• Contribute to new client acquisition

Organization, versatility, and results-orientation are at the core of my approach.

Since I joined, the website receives 5 times more visitors.

Communication campaign management, article writing, social media management, emailing, reporting, event organization, graphic design, marketing strategy.

Management of several websites and their content, keyword monitoring via Semrush, Google Analytics, Google Search Console... Netlinking, disavowing toxic links...