Sara Lesbats, Influence Consultant, UGC and casting expert

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Description

Influence & casting expert in the FR market.

I act as Casting Manager:

▪️ Casting strategy: Influence, KOL, UGC

▪️ Project management from A to Z

▪️ Advice on activations, concepts, platforms, OPS/brand or event, SoMe...

But also on the talent side:

▪️ Support for emerging profiles

▪️ Scouting for talent/media agencies

Industry field of expertise

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 20km)

Havas Play.
Freelance Influence Consultant
DIGITAL AND IT
May 2024 - Today (2 years and 1 month)
Paris, France
Influencer & celebrity casting
Influence, RFP, push recommendations
Operational management of signed campaigns
Creator program development & diversity x TikTok
Accounts: EDF, DAISUKI, SIGNAL
Sara Lesbats
Influence & Casting Consultant
April 2024 - Today (2 years and 2 months)
French Panorama Talents Expert
Casting talents / public figures / UGC
Talent scout: Identification of emerging profiles for UGC or creator programs
Influence Strategy & consulting
Management of signed projects: talent contact, negotiation, project monitoring, client/talent liaison, performance analysis
Foll-ow
Influence Project Manager
SOCIAL NETWORKS
October 2023 - March 2024 (6 months)
Paris, France
New business, RFP and OPS strategies (agencies and advertisers)
Operational management from brief to reporting
Development of new opportunities (managed accounts + in-house talents)
Operational support for Foll-ow talents
Casting specialization (talent & agent relations)
Management of interns and trainees
(Agency account management)
(Then Influence expert for my BU in conjunction with a sales lead with +15 dedicated accounts & new business)
Accounts: HAVAS, PUBLICIS, MONDELEZ...
Influencer marketing Tenders new biz Negotiation influencer relations influencers Strategic recommendation

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Global communication
EFAP
- Communication globale - Relations Presse - Relations Influenceurs - Marketing & Digital - Brand Content
Event project manager
ISEFAC
2020
- Communication - Evénementiel (BtoB, B to C) - Relations Presse & Influenceurs - Spécialisations : Luxe, tourisme d'affaires et événementiel culturel

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