Freelancer profile translated to English.
Back to original languageAbout Sarah
Hello! I support freelancers and SMEs in communicating topics understandably, building communities, and remaining capable of action in crises.
I work 100% remotely: For maximum flexibility on all sides.
Focus areas:
Social Media Strategy & Process Optimization
Crisis Communication & Reputation Protection
Content Creation (Text, Photo, Video) & Content Management
Community Management, Monitoring & Analysis
Web Accessibility / Accessible Content
Blogger Relations & Influencer Relations
Platform Strategies (Instagram, LinkedIn, TikTok, Steady/Patreon)
Workshops, 1:1 Coaching & Operational Implementation
Why me?
More than 10 years of experience in press offices, scientific and corporate communication, as well as social media management. My approach is practical: clarify target audience, set goals, implement measures. I offer quick support in acute situations.
How we start:
First meeting: free of charge
Short-term 1:1 sessions
For projects: individual offer, tailored to budget & goal
Where to find me:
Instagram: @schueckelcommunications
LinkedIn:
German
Native or bilingual
English
Fluent
Spanish
Basic
French
Basic
Remote only
Primarily works remotely
Experience
- TU DresdenCommunications ManagerPUBLIC SECTORMarch 2018 - June 2022 (4 years and 4 months)- Target group-oriented conception and creation of accessible content for website, newsletter, social media- Classic press relations & print materials- Strategic responsibility for social media with a focus on long-form and short-form content (texts, graphics, videos), community management, monitoring- (Remote) consulting for approx. 100 professors regarding effective online communication
- DRESDEN-concept e.V.Communications Manager / Relocation ManagerRESEARCHOctober 2015 - December 2017 (2 years and 3 months)Public relations and social media responsibility (website, blog, Facebook)English-language consulting for international scientists
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Education
- Master of ArtsTU Chemnitz2014Studienfach: Medienkommunikation (M.A.) Abschlussthema: Die Social Media Strategie der TU Dresden Abschlussnote: 1,5 Schwerpunkt: Wirtschaft/Marketing Nebenfach: Psychologie
- Bachelor of ArtsTU Dresden2011Studienfach: Medienforschung /-praxis (B.A.) Abschlussthema: Online-Kommunikation während der Exzellenzinitiative Abschlussnote: 2,3 Schwerpunkt: PR/Journalismus Nebenfach: Politikwissenschaft
Certifications
- SEM and SEO - Search Engine Marketing and Search Engine OptimizationIBB2022
- Graphics and Design - Creating Website Presences with WordpressIBB2022