Sarah Nakoko

Definition of brand positioning and commercial strategy Market research and competitive analysis Development of the launch plan (offer, distribution, target) Consideration of development and growth strategy

Business Development

Management and qualification of applications (incoming leads) Conducting interviews with candidates / prospects

Advice and support in their training project

Follow-up of candidates until final registration

Participation in recruitment events (fairs, open days)

Contribution to the campus recruitment objectives

Communication & Marketing

Content creation (videos, communication materials)

Coverage of campus events (video capture / content)

Coordination with the communication team (transmission of content to headquarters – Lyon)

Participation in newsletter creation

Contribution to the campus's visibility and attractiveness

Coordination & Management

Supervision of 2 communication interns

Supervision of a work-study student

Task distribution and mission monitoring

Collaboration on communication and content projects

Commercial Strategy

Contribution to the development and deployment of the commercial action plan

Monitoring and management of customer contracts (internal ERP). Optimization of internal processes to improve customer experience. Production of control reports and logistics management.