About Sarah
French
Native or bilingual
Spanish
Conversational
English
Fluent
Arabic
Native or bilingual
Experience
- CAZELISHead of digital acquisitionCONSULTING AND AUDITSAugust 2017 - December 2018 (1 year and 4 months)+ Planning digital campaigns (CPC, CPM, CPL..) in FR+ Developing partnering strategies+ Prospecting publishers and agencies+ Reporting and marketing analysis+ Technical integration and monitoring of campaigns
- SARAH KHAYATICEO & FounderCONSULTING AND AUDITSAugust 2017 - Today (9 years)Nice, France- Digital Consulting and KPI analysis- Digital acquisition through various channels (SMS, native, Emailing, Affiliation, display)- Traffic Manager: lead generation and qualified traffic- Implementation of automation and integration with CRM (Dynamics 365) via API- Monitoring, integration, and creation of scenarios on Dynamics 365- Monitoring and implementation of GDPR compliant rules- Management and optimization of sales funnels (e.g., ClickFunnels)- Management of acquisition budget up to €3000/day- Email campaign management (ActiveCampaign, Google Ads, Facebook Ads expertise)- Management, monitoring, and setup of Youtube Ads campaigns- Implementation of a sales funnel based on prospects and exploitation of the customer database- Connecting the sales scenario with the CRM (Dynamics 365) and internal tools.- Monitoring and scoring to transmit leads at the right time.- Automated and personalized scenarios based on the lead's position in the sales cycle and customer behavior.- Increase the volume of lead generation and qualified traffic.- CRM monitoring and updates.
- iSend Pro TelecomCommercial Development ManagerTELECOMMUNICATIONSMarch 2016 - July 2016 (4 months)Cagnes-sur-Mer, FranceCreation of SMS Marketing campaigns, counting, extractionProspecting new clients from the charitable sectorCustomer portfolio managementCreation of tailored offersOrganization and participation in the Salon des solidaritésInvoicing
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Education
- Bachelor in Marketing and Business Development ManagementIDRAC Business School2015
- University Diploma in Technology in Commercial TechniquesIUT of Nice Sophia Antipolis2014