Sarah Heidenreich

Founder and CEO of a successful e-commerce fashion label (ZarahSkull) with a focus on design, social media, and brand building. Responsible for the complete operational and creative leadership of the company:

• Development of fashion and graphic designs (DTF, print, merchandise, corporate design)

• Setup and optimization of a scalable Shopify store

• Content production for Instagram, TikTok, and Facebook (strategy, trends, storytelling)

• Campaign planning, product launches, and community management

• Process development for production, logistics, team leadership, and quality control

• Revenue responsibility, project management, and brand development

• Creation of digital products, workbooks, and social media concepts

Proven successes: organic growth via social media, high repeat purchase rate, strong brand loyalty, and a fully functional e-commerce structure that operates daily.