Freelancer profile translated to English.
Back to original languageAbout Sarah
Welcome to my Malt profile!
My name is Sarah and I am passionate about writing, social media and fashion, fields in which I have specialized during my studies.
Recently graduated with a Master's degree in Communication specializing in Fashion from EFAP Paris, I am now ready to bring the skills I acquired during my studies, as well as those demonstrated during my professional experiences and my personal blog project.
Indeed, since 2021, I have been a blogger on Italian fashion and culture, with a hobby of writing articles, observing emerging trends, and creating content on these two themes through my website and social media.
💬 **My favorite topics**:
- fashion
- culture
- trends
- lifestyle
📔 **My services**:
- blog articles
- interviews
- product descriptions
- content creation for social media (posts, stories, reels)
- development of an Instagram feed
Creative, dynamic, and passionate, I am convinced that I am the writer you need to highlight your projects ✍🏻✨
French
Native or bilingual
English
Fluent
Italian
Fluent
Remote only
Primarily works remotely
Experience
- sarabelpaese.frBlogger / Web WriterFASHION AND COSMETICSJanuary 2021 - Today (5 years and 7 months)Lyon, France• Writing and publishing of over 100 articles on Italian fashion and culture.• SEO & referencing: content optimization, keyword strategy• Ranked 1st on Google for the query "Italian fashion blog" and over 1000 visitors per month• Management and animation of social networks (+100 followers, 12% engagement on Instagram @belpaesemag).• Complete management of a digital media outlet and a WordPress platform (+30,000 visitors since 2021 - including 13,000 in 2024 - and +35,000 views - including 15,000 in 2024 -)
- maison édèleWeb Writer & Community ManagerFASHION AND COSMETICSJuly 2023 - December 2023 (5 months)Lyon, France• Writing fashion and trend articles for the blog of the website maisonedele.com• Writing and distributing newsletters to the customer base• Community manager for the Instagram account @maisonedele (+ 3k followers in 6 months)• Creation and planning of content (posts, stories, reels)• Participation in the creation of the universe for each collection (mood board, look, photo shoot)• Monitoring, analysis, and animation of customer satisfaction and dissatisfaction indicators• Competitive intelligence / market trends• Sales of products in store
- SPARTOO.COMCommunication and Writing ManagerFASHION AND COSMETICSJanuary 2022 - June 2022 (5 months)Grenoble, France• Writing articles (fashion, trends, decor, beauty) for the online magazine MAGTOO.fr and for the internal newspaper Spartoo Inside (interviews, brands, and consumer articles)• Community manager for the Instagram account @GBB_officiel• Referencing of product information and writing of descriptions for the SPARTOO.com website
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Education
- MBA, Communication, GeneralEFAP - School of New Communication Professions2023MBA, Communication, général
- Applied Foreign Languages, English - Italian - KoreanUniversité Jean Moulin Lyon 32021Langues étrangères appliquées, Anglais - Italien - Coréen