Sara Guessous

• Develop and implement digital strategies for clients.

• Select and recommend influencers suitable for client campaigns.

• Manage the digital presence of Moroccan Influence House and Mouatiron, including defining editorial lines and content strategies.

• Organize and coordinate Moroccan Influence House's trips and agency events.

. Manage publication and engage on social media.

• Create content and schedule it with dedicated tools.

. Assist in organizing school events (Fairs, Open Days, Workshops...)

. Develop the editorial line for Facebook/Instagram, LinkedIn, and TikTok accounts.

. Brand and format documents (Brochures, labels, scoring grids...)

. Implement sponsorship campaigns.

. Update the website.

. Write articles.

• Manage and moderate Facebook, Instagram, YouTube, and TikTok accounts.

• Participate in developing the editorial line for Facebook/Instagram publications.

• Monitor KPIs and provide weekly reporting.

• Manage the influence aspect of the Reels launch on Instagram with the META (Facebook) team in collaboration with influencers and content creators.

• Conduct interviews with several public figures.

• Contact guests for various concepts.

• Provide digital coverage during client and partner events (Mawazine, Marrakech du Rire, Oasis Festival, Moga Festival, Jazzablanca, Casa Fashion Show, Magnum, Avengers Endgame with Coca-Cola...).

• Recruit interns for the company's digital department and monitor their progress.

EXTRA

• Artist Manager.

• Develop communication strategies for various companies.

• Create content.