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Sara BaptistaSB

Sara Baptista

Brand designer, I help you build a brand

€350/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Sara

I address beauty tech Startups, wellness brands, innovative care labs: A strong brand is always born from a right intention, yours. I help you reveal the essence of your project through a visual identity and personal branding deeply aligned with your values, your story, and your vision.
The goal: to allow you to embody your brand with confidence, consistency, and impact.
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Fluent

  • Portuguese

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • Freelance
    Brand Designer & social media
    January 2025 - Today (1 year and 5 months)
    Paris, France
    • Conception of complete visual identities (logo, graphic charter, visual universe, guidelines).
    • Creation of graphic systems on print and digital media (templates, social networks, website).
    • Visual communication strategy (Instagram, LinkedIn): storytelling, content plan, artistic direction.
    • Analysis of performance and optimization of digital campaigns (KPI, reporting, ...).
    Identité visuelle Design logo
  • Bloom
    Artistic Director at
    September 2023 - October 2024 (1 year and 1 month)
    Bordeaux, France
    • Rebranding and redesign of visual identities in the wine sector (positioning, artistic direction, graphic universe).
    • Creation of photo reportage mood boards.
    • Development of the social media strategy for Maison Gratien & Meyer.
    • Visual creation of awareness and acquisition campaigns.
    • Collaboration with photographers, copywriters, and community managers to ensure brand consistency.
  • Otta
    Artistic Director at
    October 2021 - September 2023 (1 year and 11 months)
    Bordeaux, France
    • Conception and production of multichannel visual content for the social networks of Cuisinella, Art Explora, and many other brands (animated GIFs, short motion design videos, ...)
    • Development of graphic recommendations for social networks and advertising campaigns.
    • Redesign of the Otta agency and its presentation materials.

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Education

  • Master Direction Artistique 360°
    l'ECV
    Master Direction Artistique 360°
  • Licence Chef de Projet Digital option création digitale
    l'ESD
    Licence Chef de Projet Digital option création digitale

Skill set

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