Freelancer profile translated to English.

Description

I am a Brand and Content Manager specializing in digital strategy and influence. I help brands create their identity, produce high-impact content, and optimize their social media performance.

I build editorial strategies tailored to each platform, design results-oriented influence campaigns, and oversee the creation of video and UGC content. I analyze performance to refine messaging, identify the most engaging formats, and transform audiences into active communities.

I enjoy combining creativity and data to create campaigns that tell a story while generating measurable results. My approach is structured, demanding, and performance-driven, with a constant focus on consistency and effectiveness.

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km)

DATOPIA
JUNIOR HEAD OF BRAND
November 2024 - July 2025 (8 months)
APP)
Definition and management of Datopia's brand strategy (positioning, brand platform, message writing) Social media management (TikTok, Instagram, Youtube Short, Snapchat) Editorial line management and community animation Content creation and supervision (video, visuals, UGC, collaborations) Creation and management of influence strategy (brief writing, campaign management) Performance analysis of campaigns and continuous optimization of acquisition & awareness levers (meta ads, tiktok business, snapchat business) Creation/iteration of "winner" videos for social ads Design of reports (TikTok, Instagram, global marketing) Visual creation for stores and ASO optimization Market watch, monitoring cultural trends in the dating sector Coordination with product and growth teams to align brand, acquisition, and user experience Management of interns and external partners (agencies, creators, freelancers) Workflow optimization using AI Contribution to the global development of brand image and consistency
team of 2 people (Nov-Apr) as an intern then autonomous work (Apr-present) as a freelancer
COMPTE CLIENT-MARKS
HEAD OF PROJECTS - MAJOR
August 2024 - November 2024 (3 months)
Paris, France
Client brief intake Recording of new files on the internal management site Transcription of briefs for designers Project monitoring and workflow coordination through the graphic chain Monitoring and adherence to schedules Relationship with collaborators located at our client's site or abroad. Preparation of quotes and negotiation.
team of 3 people
PLISSKEN PROD.
PROJECT MANAGER
January 2023 - September 2025 (2 years and 8 months)
Daily project management under direct supervision. Team coordination to meet deadlines. Client communication to ensure satisfaction.
• Schedule monitoring on the ZOHO PROJECT interface Participation in internal and external meetings