Sanjay Kumar

• Developed and instigated the GTM strategy for growth and revenue scaling the business from x1 to x3 ARR

• Ordopay offer payment solutions for enterprises & SMEs which encompass B2B & B2B2C with regular and recurring payments

• Developed and executed exhaustive sector plans inc value propositions and use cases within the existing framework of the Ordopay product set to ensure clear go to market success for clients & strategic partners

• Sectors - Real Estate, Automotive, Credit & Lending, MTOs, eCommerce, Web3/Blockchain, AI, PSPs, Crypto, iGaming, NGOs & others

• Work closely with Marketing and Product to ensure alignment of product delivery/capability with aligned marketing messages

• Developed and executed a comprehensive Channel business plan inc Referral and Reseller partnership agreements with ISVs, MSPs, SIs ensuring shared plans for success, shared goals for revenues, service delivery, innovation and performance/client satisfaction.

• Recruitment, training & development as well as mentoring and support of the sales team in the UK and EMEA

• Developing programs, delivering product demos whilst negotiating and closing complex sales opportunities within the commercial framework

• Attend industry and sector events as an exhibitor and attendee in the UK, EMEA & US.

• Sila a start-up with financial backing from Reuters and Aether

• The company develops a range of software solutions that enable delivery of Real-Time financial market data (Reuters) using the delivery channels of SMS, WAP and streaming data over GSM and GPRS networks to any wireless device (mobile phone or PDA). This includes wireless-based trading capability on wireless devices.

• Primary my role was to identify, develop and close opportunities through targeting financial institutions and organisations.

• Develop and generate new business by establishing opportunities with current clients, helping develop the internal business case where required.

• Driving technical evaluations, pilots and proof of concepts

• Delivering full and customised product demos at customer and partner meetings and calls and other marketing conferences and seminars

• Year 1 Tgt = 800k, achieved 1.1 m, 138% of target

• Year 2 Tgt = On track to achieve target of 1 m.

• Due to investor pressure from Reuters and Aether and lack of ongoing funding to support the ongoing development of the platform, the business unit was progressively closed down

• Assignment to set up the sales infrastructure including sales processes, leadgen, crm, pipeline management

• Instigated sales deals with major logos

• Recruitment of the sales team

• Achieved and delivered on all milestones and metrics