About Sandra
French
Native or bilingual
English
Conversational
Experience
- ZapylouCommunity ManagerJune 2025 - September 2025 (3 months)For Zapylou, an innovative startup simplifying children's activity organization, I developed and implemented a comprehensive digital strategy, combining creativity, planning, and community management.I created a precise editorial calendar, produced engaging visual and written content, managed the Instagram account, and monitored performance with regular reports to adjust and optimize each post. I also encouraged exchanges within the community, strengthening bonds between parents and facilitators and bringing the brand to life online.This mission allowed me to combine strategy, creativity, and community interaction, while contributing to the launch and visibility of a promising young startup.
- Adriana LiberaCommunity ManagerDecember 2024 - Today (1 year and 6 months)Since December 2024, I have contributed to strengthening Adriana Libera's presence on Instagram by developing an editorial strategy that is human, educational, and impactful, designed to reach a female audience aged 40+.I create and publish carousels, Reels, stories, and highlight content that combine scientific rigor and accessibility, while building a consistent, warm, and emotional editorial identity. My work also includes optimizing community growth through differentiating content, attractive visuals, and close collaboration with Adriana to ensure the scientific accuracy of each publication.This approach has significantly increased engagement and follower count, while generating numerous saved and shared content pieces, strengthening the notoriety and impact of her Instagram account.
- Louise MarcaudCommunity ManagerJanuary 2025 - August 2025 (7 months)For Louise Marcaud, a French ready-to-wear brand for women, I designed and deployed a tailor-made editorial strategy, combining elegance, authenticity, and performance, to strengthen its presence on Instagram.I create and implement the editorial calendar in line with the brand's key moments and develop engaging content (Reels, carousels, stories) with a particular focus on emotion, aesthetics, and credibility. I optimize the account's visibility through impactful hooks, strategic hashtags, and effective CTAs, while humanizing the feed through storytelling, UGC content, and highlighting customers and the designer.This approach has strengthened the brand image, united a more engaged community, and created a consistent and memorable editorial line on social media.
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Education
- BTS CommunicationParis school of tourism & communication2018
- Event Project ManagerIsefac2019