Freelancer profile translated to English.
Back to original languageAbout Sandra
Senior Graphic Designer & Operational Art Director | The graphic support your projects are missing | CONSULTING · CREATION · RESPONSIVENESS
Need responsiveness and flawless execution?
With 13 years of experience (agency and client-side) and over 700 deliverables produced, I am your daily operational partner. I immerse myself in your graphic universe to produce, adapt, and harmonize your materials.
💫 WHAT I BRING TO YOUR ORGANIZATION
- Technical peace of mind: Prepress knowledge, complete mastery of the graphic chain (Print, Digital, Large Format).
- Production power: Ability to handle large volumes (100+ page catalogs, complex CSR reports) within tight deadlines.
- ROI culture: Visuals must above all serve your commercial strategy and your credibility.
💫 MY AREAS OF EXPERTISE
- Retail & Shopping Centers: XXL signage, customer journey, local promotions, cross-channel campaigns (Advertising, Social Media, POS).
- B2B & Industry: Sales support tools, technical data sheets, packaging, annual/CSR reports.
- Agency Support: White-label collaboration to absorb your peak loads with the autonomy of a Senior Graphic Designer.
💫 3 WAYS TO COLLABORATE
- "Peace of Mind" Subscription (10h to 40h/month): A dedicated graphic designer for your recurring needs. Controlled budget, priority processing.
- Express Support: Intensive intervention (1 to 10 days) for your emergencies and events (trade shows, launches).
- One-off Project: Creation of graphic identity, sales brochure, specific catalog, etc.
💫 WHY CHOOSE ME
- Solid references: Nhood, Aushopping, Easytex, Advantail, La Foir’Fouille, etc.
- Retail responsiveness: Delivery within 24-48 hours for urgent requests.
- Efficiency: I'm here to achieve your goals and ensure perfection.
French
Native or bilingual
Can work on-site
Lesquin (up to 20km)
Experience
- PS CréativFounder - Visual Communication PartnerOctober 2025 - Today (10 months)Lille, FranceProviding operational graphic support to companies, agencies, and sales networks for regular or one-off production needs, in direct collaboration with communication, marketing, or management teams.Role and operation:• Integration as an autonomous senior collaborator• Graphic execution responsibility, without micro-management• Priority management, project progress, and deadline adherence• Smooth coordination with internal teams and service providersTypes of assignments:• Creation and adaptation of print, digital, and event materials• Adaptation and harmonization of existing graphic standards• Production during peak periods (trade shows, campaigns, launches)• Support for large volumes or tight deadlinesIntervention modalities:• Monthly subscriptions (recurring support)• Express short-term support• Targeted one-off projectsTo ensure reliable and continuous graphic production, perfectly integrated with operational constraints.
- Agence HoliGraphic DesignerJuly 2025 - September 2025 (2 months)Villeneuve-d'Ascq, FranceOccasional intervention to support the graphic design team during a peak period and summer holidays.Utilizing my print and digital skills for the creation of communication materials, while respecting existing graphic standards.Operational support provided to ensure project continuity and deadline adherence.
- StudioptiKGraphic DesignerFebruary 2020 - August 2025 (5 years and 6 months)Marquette-lez-Lille, FranceAt the intersection of Layout Artist and Art Director, I develop and design all types of print and digital materials, from creation to finalization/production, respecting the brief, graphic standards, technical constraints, and deadlines.I advise and participate in decision-making during project presentations.I handle the various stages: client meeting, quote, graphic proposal, visual design, layout, finalization according to specifications, production monitoring, up to the final project presentation.I work on all communication materials:- Print: graphic standards, flyers, brochures, catalogs, magazines, press inserts, portfolios, product sheets, packaging, POS displays, signage, banners, etc.- Digital: motion design, marketing visuals for websites, newsletters on emailing platforms, animated GIFs, etc.- Web design: creation of responsive WordPress sites.- Photography: shooting, cutouts, image editing and retouching, mockups, color correction, etc.
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Education
- Directeur Artistique et Numérique - Management de projet en design graphique - Niveau 7StudiMaîtriser les enjeux de la Direction artistique adaptée au digital ! De la conception graphique 360° à la gestion de projet, cette formation permet d'acquérir un ensemble de compétences polyvalentes nécessaires à la direction d'un projet artistique. Programme : • Les logiciels indispensables (Mise à niveau facultative) • Définir un projet de création graphique imprimé ou multimédia • Conceptualiser un projet de création graphique • Manager un projet et une équipe créative • Produire un projet de création imprimé numérique ou multimédia • Développer une activité de direction artistique
- Graphic Designer - Level 6EFFICOM2016La formation Design Graphique forme des concepteurs artistiques qui assurent la responsabilité complète d’un projet design au sein d’une agence de publicité, d’une agence web, d’une agence de communication ou du service communication d’une entreprise. Les principales missions du Designer Graphique sont : • Proposer des choix créatifs et techniques au client interne ou externe • Piloter les travaux préparatoires (maquette, croquis…) • Concevoir des produits de communication pour le print et le Web • Assurer une veille artistique, technique et technologique
Certifications
- The keys to project managementib Cegos2024