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Sandra KnüpferSK

Sandra Knüpfer

Graphic Design | Visual Storytelling | CD

€500/day
Berlin, DE
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Sandra

Graphic Designer | Visual Storytelling & Corporate Design | 20+ Years of Experience

With over 20 years of experience in creating visual brand worlds, I support companies, publishers, design agencies, and private clients in communicating their messages clearly, effectively, and aesthetically. My expertise spans diverse industries – from culture to finance – providing me with a keen sense for different target audiences and brand requirements.

My art studies have opened up an additional dimension to my profession – a deep visual and conceptual understanding that goes far beyond mere design. I bring this expanded thinking to every project – for design solutions that not only look good but also convince in terms of content and strategy.

My Core Competencies:

💻 Social Media & Digital Design — Social Media Posts, Thumbnails, Story Templates, Newsletter Design
🎨 Editorial Design — Books, Annual Reports, Magazines
📢 Print & Marketing Design — Brochures, Flyers, Posters
👥 HR & Employer Branding Campaigns
🏢 Corporate Design — Logo Development, Key Visuals, Business Stationery, Style Guides

For me, design is more than aesthetics – it is the visual translation of identity, strategy, and attitude. I look forward to making your vision visible too.
  • German

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

Remote only
Primarily works remotely

Experience

  • asisi
    Graphic Designer // Art Director
    CULTURE
    February 2012 - April 2019 (7 years and 3 months)
    Berlin, Germany
    My main task was to visually convey the essence of artist Yadegar Asisi's creations. In particular, the development of visual identities for various exhibition projects such as PERGAMON for the Collection of Classical Antiquities of the Berlin State Museums.

    Daily tasks:
    - Concept and design of exhibition magazines and books
    - Exhibition design in collaboration with the Creative Director
    - Design and concept for the online presence of asisi and partner companies
    - Artistic support for film projects
    - Organization and direction of photo shoots for marketing
    Art Director Corporate Design Concept Editorial Design Responsive Design Exhibition Design
  • Shine Design
    Senior Designer
    BANKING AND INSURANCE
    January 2006 - June 2011 (5 years and 6 months)
    London City, United Kingdom
    My responsibilities at Shine Design primarily included developing visual concepts for internal communication campaigns for companies like Shell, HSBC, Abbott Laboratories, and PwC. Additionally, I created exhibition catalogs for artists, annual reports, and conference materials for Shell and HSBC (including online banners, pull-ups, logos, and posters).
    Concept Corporate Design Web Design Editorial Design Annual Reports Icons Flyer Brochures Visual Communication
  • Publicis Pixelpark GmbH
    Screen Designer
    DIGITAL AND IT
    October 1999 - March 2002 (2 years and 6 months)
    Berlin, Germany
    Graphic production for websites such as Deichmann and Nordzucker. Development of graphic concepts for envia. Support for the Art Director on projects for Adidas.
    Web Design Icons Art Production Graphic Design Animation Adobe Flash

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Education

  • BA Fine Art Painting
    University of the Arts London
    2005
  • State Certified Graphic Designer
    Lette Verein Berlin
    1998

Skill set

Categories