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Sandra DoucetSD

Sandra Doucet

WordPress Consultant & SEO Expert – Referencing

€350/day
3 projects
Paris 12e Arrondissement, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Sandra

Freelance WordPress consultant, I create and optimize websites designed to generate qualified traffic and clients.

Natural referencing (SEO), WordPress website creation, SEO audit, technical optimization: I intervene across the entire chain to improve your visibility on Google.

What I do specifically:

– WordPress Creation & Redesign
Fast, modern websites, structured for SEO from the outset (architecture, internal linking, markup).

– Natural Referencing & Local SEO
Complete audit, strategic keyword research, on-page and technical optimization, position tracking.
Tools: Semrush, Ahrefs, Google Search Console, Yoast SEO.

– Performance & Core Web Vitals
PageSpeed score improvement, loading time optimization, user experience.

Why work with me?
Results-oriented vision, not "just building a website." Educational approach, responsiveness, diligent follow-up.

Want more visibility on Google and more clients?
Describe your project to me, I'll get back to you quickly.
  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Aroma Zone
    Webmaster / Content Manager Contentful – Product Sheet Updates
    RETAIL (SMALL BUSINESS)
    December 2025 - December 2025
    • Update product sheets in Contentful according to a defined process.
    • Integrate or modify necessary fields (texts, content blocks, visuals, metadata).
    • Demonstrate rigor and speed of execution.
    • Check the consistency, completeness, and conformity of the content.
    • Report any malfunctions or technical needs.
    Product Sheet Writing Product Sheets Content Marketing Contentful Web Integration
  • Friiize
    Complete WordPress Website Redesign
    March 2025 - March 2025
    Context

    Friize wanted a modern, clear, and optimized WordPress site to showcase its air conditioning and refrigeration services and attract local customers.

    Mission

    Completely redesign the WordPress site and implement a local SEO strategy to improve visibility and facilitate appointment booking.

    Actions Taken

    ✔ Complete WordPress site redesign (modern & responsive design)
    ✔ Reorganization of the architecture for a fluid customer journey
    ✔ Creation of local SEO-optimized service pages
    ✔ Writing of informative content (guides, advice pages)
    ✔ Integration of conversion tools (forms, quote requests, appointment booking)
    ✔ Implementation of SEO best practices: tags, structure, internal linking, strategic keywords
    ✔ UX optimization: clear navigation, visible CTAs, readable structure

    Keywords & Tech

    WordPress • Website Redesign • Local SEO • SEO Writing • UX Optimization • Elementor • Air Conditioning / Refrigeration
    WordPress SEO WordPress SEO WordPress Website Creation Elementor
  • CONSEILLER EN PATRIMOINE
    WordPress Website Creation for a Wealth Management Advisor
    March 2025 - March 2025
    Context

    A wealth management advisor wanted a professional website to showcase their services and build trust with qualified prospects.

    Mission

    Create a modern, educational, and SEO-optimized WordPress site to highlight the client's expertise and facilitate appointment booking.

    Actions Taken

    ✔ Creation of a WordPress site with a clean and professional design
    ✔ Structuring of pages according to the different services offered
    ✔ Creation of educational content (guides, explanations, FAQ)
    ✔ Implementation of a conversion funnel (CTAs, forms, online appointments)
    ✔ Research and integration of strategic keywords related to wealth management
    ✔ Technical SEO optimization: tags, structure, speed, internal linking
    ✔ Adaptation of UX to enhance credibility and clarity
    WordPress WordPress Website Creation WordPress SEO SEO SEO Audit

Reviews

5.0

Out of 3 ratings

A

Anne

Chargé de e-merchandising - relecture Fiches produit - Hyteck Aroma-Zone

Reviewed on 1/17/2026

Sandra managed this project with great professionalism. She communicated effectively to gather all the necessary information for her work. She also meticulously and rigorously reviewed a large volume of product sheets, all within a fast timeframe. I highly recommend Sandra for e-merchandising tasks and would not hesitate to entrust her with future missions if the need arises.
LudivineL

Ludivine

Digital Com' & Content

Reviewed on 7/2/2024

Sandra is attentive, she understood my needs. Responsive and professional for quality work!

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Education

  • MASTER EXPERT DIGITAL
    MY DIGITAL SCHOOL PARIS
    2020
  • MASTER MARKETING STRATEGY
    ISEFAC
    2019

Certifications

  • Copywriting
    WEB MY DAY
    2024
    Web Writing Webmarketing Strategy Web Copywriting Sales Page Copywriter Content Marketing Copywriter Marketing SEO Web Writing Writing
  • WORDPRESS
    WEBMYDAY
    2023
    WordPress Plugin WordPress WordPress Website Creation WordPress SEO WordPress Integration

Skill set

Categories